This page provides you with Social Media Manager resume samples to use to create your own resume with our easy-to-use resume builder. Below you'll find our how-to section that will guide you through each section of a Social Media Manager resume.
If you asked someone 20 years ago what a “social media manager” does, they’d have no idea – because the job didn’t even exist! Today, practically every brand or company on the planet is involved with social media marketing. For many, that includes hiring a social media manager to create and keep track of all the content being distributed through social media channels.
If you’re the type of person who could spend hours scrolling through Twitter, a career working in social media might seem like a dream come true. Unfortunately, many others agree with you, and social media manager jobs can be extremely competitive. Thankfully, with VisualCV on your side you can catch the eye of any hiring manager!
A social media manager does just that -- they manage social media for brands or companies. Generally, social media managers work across platforms such as Facebook, Twitter, Instagram, TikTok, and Pinterest (among others) to bring the brand's product and message directly to consumers. Social media managers work with both organic content, which is when a message from social media is shared with the people who follow that account, and paid content, which involves targeted ad campaigns on social media.
Check out our other related resume examples here:
To write a resume for a Social Media Manager, follow these steps:
Summary Social media specialist with 4 years of experience managing all social channels for independent brands. At my previous job I was solely responsible for our TikTok’s growth of 350% YoY, and maintained steady growth of other main channels (20% Twitter growth, 35% Instagram growth). Work Experience Social Media Specialist, Little Bay Jewelry | 2020 - Present
Social Media Intern, Sony Music | 2018-2020)
Why it works: This applicant is clearly looking to move forward in their career, as their resume shows progression from social media intern to social media specialist. Generally, the next step up is social media manager. Hiring managers will also be impressed by the data this applicant shares – using concrete numbers (400,000 impressions, $200,000 revenue increase) helps hiring managers understand exactly what an applicant brings to the role.
Summary Social media manager with 10 years of experience creating social media content and strategy for major brands. Google Analytics certified with experience leveraging analytics to gain double-digit percentage revenue and follower growth. Work Experience Senior Social Media Manager, Audi | 2017 - Present
Social Media Manager, Pandora | 2012 - 2017
Why it’s good: This applicant has been in the social media management game for a while, and they have the experience and data to back up their skills. A hiring manager will see the ways in which this applicant has spent their time in the industry – getting tangible results and working well across departments. Who wouldn’t want that on their team?
With the average time spent looking at a social media manager resume lasting approximately 6 seconds, it’s essential to make that time count.
Follow the sleek and professional reverse-chronological resume format to highlight your biggest wins and achievements in the social media sector, straight from the get-go.
Use big, clear headings and a clean font type like Arial when constructing your resume.
Exporting your social media manager resume in PDF rather than Microsoft Word will ensure that it looks clean and intact when being viewed by other professionals.
A resume summary is an excellent opportunity for you to show off your very best skills and accomplishments. In most cases, a resume summary will be the first thing a hiring manager sees, and it often helps them decide whether or not to keep reading.
When writing a social media manager resume summary, keep it snappy and make sure you’re highlighting only your most impressive accomplishments. Resume summaries can be either a brief few sentences, or a longer list using bullet points.
If you’re looking for an entry-level social media manager position, or if you’re transitioning from a related field into the world of social media management, you’ll likely find that you don’t have much experience to use in a resume summary. The solution? Use a resume objective. Instead of summarizing your accomplishments, a resume objective summarizes you as a person, and states your intention – finding a social media manager role.
Recent graduate media professional looking to leverage my experience managing social media for three collegiate sports teams from 2018-2022 into an entry-level social media manager position.
Social media manager for one of the leading fitness brands in North America (ACME). Over the last 3 years, I have helped 3 brands scale their social media efforts and reach millions of customers.
Related: Our guide on how to write a resume summary.
This is your real time to shine and show prospective employers your real, hands-on experience in the industry. Whether you’ve had years of experience running social media for brands or individuals, or you’re looking for your first social media manager job, you’ll need to put your best foot forward in this section.
Experience in social media management can be quantified in so many ways, so be sure to highlight where you’ve had success. Are you a pro in managing client DMs? Have you been in charge of Google Ad campaigns that have increased revenue? Now is the time to let hiring managers know.
We strongly recommend you take these four steps before listing your actual experience
Highlight the company, your position and the dates involved. Then, without overloading too much, describe your duties and achievements. Quantify using stats wherever possible.
Social Media Manager 2020-2021
Why it’s good: this example clearly demonstrates the applicant’s understanding of social media tools and best practices. Using concrete examples and data will allow a hiring manager to immediately recognize the impact this applicant could have on the company.
Social Media Manager 2018-2019
Why it’s good: Not only does this example demonstrate a thorough knowledge of social media, this candidate has worked in the social media field for long enough to gain valuable experience in related fields such as SEO. Hiring managers looking for someone able to quickly learn the ropes and take on new responsibilities will be impressed.
Copywriter and Social Media Manager (Freelance), F3WSINC | January 2012 - Present
Why it’s good: this applicant is leveraging a long-term gig as a freelance social media manager to try and find their next job. This work experience is effective because the applicant is demonstrating familiarity with industry brands such as Hootsuite, Tweetdeck, and Moz, while also using concrete data examples.
In the digital era, recruiters and employers can just search for keywords in your social media manager resume. Not only is it really important to outline your social media skills, it is also fundamental that they match the job description. When you hear career advice like “customize your resume for each job you apply to,” this is usually what people are talking about. Check out the job description, identify skills they’re looking for that you have, and then make sure all of those skills clearly appear in your resume.
Prove your skills and let them shine in your social media manager resume: don’t forget, soft ones relate to qualities and hard ones relate to real, tangible and specific skills in the field.
Every Social Media Manager resume should have the following: social media campaign strategy experience, quantified achievements and if possible the experience of managing a social media team.
In general, social media managers usually work their way up from internships or entry-level roles such as social media specialist. The social media industry relies on people who possess a combination of social media savvy, communication skills, and business sense. As such, many aspects of the job are learned from other experiences or as part of on-the-job training. If you're interested in starting a career as a social media manager, the first step is usually to partake in a social media internship, where you'll learn the base skills required in a hands-on setting.
There isn't a particular "social media manager degree" that you can study for, but many degrees and certificates in the communications sector can provide useful skills that help your social media career. In many cases, an undergraduate degree is required to work as a social media manager. Often, candidates have undergraduate degrees in English, Media, or Communications. Some junior colleges also provide social media management certificate courses, where you can learn more specific skills such as post scheduling, Google Analytics, and paid social ads. If you're having trouble getting your foot in the door, this may be a good option for you.
There's no hiding from the fact that social media is a huge part of nearly everyone's every day life, and whether you love it or hate it, it's an incredible way to send a message to a massive group of people. Being able to effectively communicate with that audience is a hugely desirable skill that companies are always looking for. If you can provide it, you'll have a successful career in social media management.
And, you're looking for that extra edge over the competition, a VisualCV Pro account gives you access to professionally designed resume templates, thousands of pieces of sample content to get you started, and a beautiful, professionally designed resume.