Zeeshan Ahmad Aziz

  • Lahore Pakistan
  • +923004454090
  • zeeshanahmedaziz@gmail.com
Zeeshan Ahmad Aziz

Manager Sales & Marketing- Auto Refinish

Summary

Broad experience in developing integrated B-to-B and B-to-C marketing & sales plans including product management, survey, CRM, category development & channel management. Trade & Consumer promotions and marketing to increase brand awareness, sales & customer loyalty. Strong track record in establishing  sales effectiveness, after sale services & leading change to drive sales and improve profits. 

Work History

Work History
Jul 2015 - Present

Manager Sales & Marketing-Auto Refinish

Nippon Paint (Pakistan) (Private) Limited
  • Responsible for sales & collection with revenue generation of $4.0M.
  • Product launches, brand promotion, costing & pricing.
  • Channel management.
  • Stakeholders engagement plans.
  • Maintain P&L statement.
  • Identify new business prospects for segment sale.
  • Industry & Client CRM.
  • Exports sales in Afghanistan with a revenue target of $50K.
  • Monthly sales statement-SAP (Territory-wise & Product-wise analysis).
  • Supply chain management. 
  • SAP sales management.
  • Trade & Corporate marketing. 
Mar 2014 - Jun 2015

Assistant Manager- Business Development (Sales & Marketing) (Decorative & Auto Refinish)

Nippon Paint (Pakistan) (Private) Limited
  • Responsible for sales & collection with revenue generation of $3.0M.
  • Product launches, brand promotion, costing & pricing.
  • Channel management.
  • Maintain P&L statement.
  • Identify new business prospects for segment sale.
  • Industry & Client CRM
  • Exports sales in Afghanistan with a revenue target of $50K.
  • Monthly sales statement-SAP (Territory-wise & Product-wise analysis).
  • Supply chain management. 
  • SAP sales management.
  • Trade & Consumer marketing.
  • ATL & BTL marketing initiatives.





Jan 2011 - Feb 2014

Assistant Brand Manager( Sales & Marketing) (Decorative,Auto Refinish, Industrial & Protective Coatings)

Nippon Paint (Pakistan) (Private) Limited
  • Sales of Auto Refinish on national level.
  • ATL & BTL .
  • Trade & Consumer promotions.
  • Product & Category management, launch events & exhibitions.
  • Responsible for budgeting, planning, execution & monitoring of marketing plans keeping sales & product teams in confidence to ensure successful integration & timely execution of marketing activities with maximized impact.
  • Responsible for sales schemes, planning, installation & servicing of Tinting System throughout Pakistan. 
  • Research & focus group conducted to measure the brand awareness.
  • Market research & CRM. 
  • Stakeholders engagement plans.
Jan 2010 - Dec 2010

Senior Marketing Executive (Decorative,Auto Refinish, Industrial & Protective Coatings)

Nippon Paint (Pakistan) (Private) Limited
  • Designing & Execution of colour cards, POS materials, shop board, stall designs etc.
  • Stocks planning & ordering.
  • Product & Sale analysis.
  • Event Management.
  • ATL & BTL Activities.
  • Competitor analysis
  • Planning & organizing the International Dealers Conventions
  • Other Trade & Consumer engagement activities
Jul 2008 - Dec 2009

Marketing Executive (Decorative)

Nippon Paint (Pakistan) (Private) Limited
  • Designing & Execution of colour cards, POS materials, shop board, stall designs etc.
  • Stocks planning & ordering.
  • Product & Sale analysis.
  • Event management.
  • ATL & BTL activities.
  • Competitor analysis.
  • Planning & organizing the international dealers conventions.
  • Other Trade & Consumer engagement activities.

Education

Education
2005 - 2008

MBA

Comsats Institute of Information Technology

Major in Marketing

2003 - 2005

B.COM

Modern Group of Commerce

Major in Commerce, Accounts & Finance

2001 - 2003

F.Sc.

Pakistan Air Force Intermediate College

Pre-Engineering


Key Achievements

  • Member of South East Asia Sales & Marketing Council (Auto Refinish).
  • Represented organization on various international forums in SEA countries.
  • 63% growth in AR business (2014).
  • 49% growth in AR business (2015).
  • NIPSEA Group Best Performance Award in 2014 & 2015 (Thailand).
  • Improvement in trade debtors days.
  • Claimed dominance in Pakistan AR segment within 2 years becoming No.1 Player.
  • 141% PBT achievement in 2015 against set target.

International Trainings

  • One week Auto Refinish technical training in Bangkok, Thailand (2009).
  • Sustainability workshop in Shanghai, China (2015).
  • Sales Process Training in Bangkok, Thailand (2016).

Personal Details

  • DOB : Aug 07, 1985.
  • Married.
  • Hold a valid passport & driving license.

Skills

Skills

Finance

  • Control on Variable Cost.
  • Control on Overheads.
  • Reduction in RMCC.
  • Ensure Margins.

KAM

  • Client Services & Satisfactions.
  • Key Account Handling.
  • Services & Support.

Product Management

  • Product Development & Launch.
  • Pricing & Costing.
  • Product Mix & Margins.
  • Product Research.

Business Development

  • New Business Opportunity.
  • Client Retention & Expansion.
  • Territory Expansion & Development.

Marketing

  • Trade & Consumer Marketing.
  • Brand & Digital Marketing.
  • Event Management.

Sales

  • Retail, Wholesale & Distribution Channels.
  • Corporate & Key Accounts Handling.
  • Exports.
  • Negotiations & Deals.
  • Selling Strategy & Execution.