I am looking for a position in marketing area where I can utilize my skills and experience in SEO and social media to increase site traffic and company profitability.

Work History

Work History
Feb 2015 - May 2015

Digital Marketing Associate

Mood Fabrics
  • When I am doing Search Engine Optimization at Mood Fabrics online division, I take responsibility for SEO writing, content managing and keyword targeting. Our website have more than 100 competitive non-brand keywords ranked at top#3 and other keywords' rankings are continuously rising. 
  • In order to track SEO results, I analyze online performance every week and create up-to-date reports in different aspects such as keyword ranking, landing page, conversion rate, link opportunity, crawl diagnosis, social media, and overall audience analysis. I usually extract data from Google analytics, Google Webmaster Tool and Moz.
  • I take care of Mood's social medias as well. My major works are on Pinterest, two Wordpress blogs ("Mood Sewciety Blog" and "Mood Sewing Network") and blogger outreach. Responsibilities include SEO writing, posts scheduling, spam controlling, feature pic designing etc.
  • I left this position recently because they value customer service people more than marketing analyst. 
Aug 2014 - Dec 2014

Social Media Specialist

Baan Tawai Artistry Village
  • Our team created various social media pages (Facebook, Twitter, Instagram, Google+, Pinterest, Tumblr, Youtube, Trip Advisor) for Baan Tawai Artistry Village and managed the pages with excellent content. Our creative strategy attracted about 2000 people's attention online in 2 months.
  • We reached out potential clients and did presentations for Baan Tawai Artistry Village. 
  • We collected information from other teams weekly and summarized the information into attractive posts.
May 2014 - Aug 2014

Social Media Marketing intern

PR Butler
  • I am working at Pr Butler assisting their client Get Centered (https://www.facebook.com/getcenteredonline) in organizing and promoting the 2014 Holistic Health and Wellness Expo, hosted by the Holistic Chamber of Commerce manhattan. The Event will be held on OCT 29th at the Helen Mills Facility. www.helenmills.com.
  • When working with clients, I listen to what their message is, and then help devise the most effective way to communicate that to their target audience. As a strategist, I develop and design online campaigns to increase my client's businesses social media presence, by promoting their work to a holistic health following of over 7000 users on the Get Centered page.
May 2014 - Aug 2014

Research Assistant

The ARChive of Contemporary Music
  • I did research for Scandinavian Music Week and try to connect with more than 100 related artists and institutions.
  • I cataloged hundreds of records and books.
Jan 2014 - May 2014

Market Development Specialist

Baan Tawai Artistry Village
  • We are initiating a market development plan which will improve the economic climate in Baan Tawai and preserve and promote the heritage of the village and its artistry. The main facet of our project will be to establish a “Special Collection” with company that will bring a percentage of profits back to Baan Tawai.
  • I tried to connect with Josh, the owner of Crossroadasia in Thailand. This company is an intermediary between art crafts from different culture areas and consumers over the world. After a few email communications, we get a deeper understanding of the influence of south Asian artist market and the current situation of the village. 
  • We did market research toward the competitive markets and the similar cases have been done before. After 5 months, we come up to proper solutions and actions in order to pass this project to new specialists to work on.
Jul 2013 - Aug 2013

Human Resources Intern

Taiping Life Insurance co., LTD
  • I studied and applied the tool of GGS Position Evaluation and various theories of Salary Adjustment.
  • I got an overall view of Insurance industry.
Jun 2012 - Jun 2012

Banking Intern

Citi Bank
  • I input and dealt with account statements of online bank.
  • I involved in counter operation and updated the account statements of the sub branch banks.
  • I analyzed clients' wealth management with managers.


Aug 2011 - Dec 2014

Bachelor of Science (BS), Economics

Purdue University - Krannert School of Management

Major in Economics, Concentration in Management and international business GPA: 3.5/4.0  Dean's list of Academic Performance 

  • Member of Purdue Bridges International
  • Member of Acoustical Society of America/Audio Engineering Society Purdue Chapter

Courses Taken:

  • Intermediate Macroeconomics 
  • Intermediate Microeconomics
  • Labor Economics 
  • Game Theory
  • International Trade 
  • Managerial Economics
  • Econometrics
  • Entrepreneurial Marketing
  • International Marketing
  • Operations Management 
  • Business Writing 
  • Business Statistics
  • Intermediate Music Theory
  • Music Appreciation
  • Jazz History
  • Audio Production
  • Theatre Appreciation
  • Ballet
Aug 2013 - Dec 2013

Fall semester of Global Economics Program

Danish Institution of Study Abroad

Focused on Global Economics and European Integration

  • I joined conferences with world bank, European union, OECD in Paris and discussed about Euro Zone issues
  • I did a real life economic experiment project "Value of Branding" in Denmark

Courses Taken:

  • Globalization & European Economics
  • Behavioral Economics
  • Leadership Across Culture
  • International Business Negotiations
  • Danish Language and Culture

Volunteer Experience

Artist Volunteer in The Art of Elysium

  • We taught music skills and performed musical shows to children who suffered serious medical conditions during music workshops in hospital.

Volunteer Teacher in Red Cross Society of China

  • I taught Math, English and Music lessons to primary school students.
  • We exchanged ideas about education and management with schoolmasters and managers in Gansu area.

Ambassador in Purdue University Krannert School of Management

  • I introduced Krannert School of Management to new admitted students in Shanghai and we answered and explained 50+ questions.

Volunteer in Shanghai World EXPO 2010 ICP

  • I won the best volunteer prize of Shanghai 2010 World Expo and wrote reports of volunteer team's work everyday.
  • I directed thousands of tourists daily and solved emergency accidents happened with tourists all day including missing family members.


  • English (fluent)
  • Chinese (native)
  • Danish (beginner)



Microsoft Office

Excel: Vlookup, Function, regression analysis, Pivot Table, Goal Seek, Solver; PPT: Business Presentation; Access; Word

Market Research

I am able to do research and write reports for market developments.

Social Media

I am a social media savvy with plenty of followers in different platforms. I know what kind of key works will attract people to click in so as to build company's online reputation.

Stata - Data Analysis

I can use Stata for data analysis in order to evaluate a successful project or an effective work.


Wordpress is a web design tool I used all the time with my clients. As a social media online marketing freelancer, I helped them build their own website on Wordpress.


I used Indesign to create posters, handouts and booklets.


I wrote the theme song for a movie festival held by Global Education in China in 2013. My songs belong to different music genre including pop, punk-rock, psychology rock, folk. I write both melody and lyrics in Chinese and English.

Video Production

My team and I produced two micro-movie on the global education movie festival in Shanghai, China. Here are the links to the video: https://www.youtube.com/watch?v=EmOEVFZDXN8 and https://www.youtube.com/watch?v=NJwoIBPTdks

Public Speaking

I am able to do different kind of presentations includes informative and persuasive with proper visual aids.


I can find a balance between being a leader and a supporter in teamwork