Xie Yuhan, Agnes

Concentration: Quantitative Marketing     Double Minors: Accountancy & French     GPA: 3.25/4.00

Faculty of Economics and Social Sciences

Sponsored by United College GOAL Programme  (Scholarship: HKD 7,000)

Sponsored by United College GOAL Programme (Scholarship: HKD 7,000)

• Researched B2C online platforms and provided strategic actionable recommendations that resulted in revenue growth of the products in my charge by 20%
• Analyzed sales, inventory and web related data (eg. PV, UV, conversion rate, etc.)  and prepared reports for management to make key business decisions
• Negotiated prices, quantities and delivery time-scales with suppliers and identified replenishment needs
• Cooperated with logistics teams and customer service teams to enhance customer experience

• Developed a customer data mart by analyzing customers' profile, behavior, preference and relationship based on 3 databeses (POS, membership & campaign data) with  SAS

• Finished GIS  study including 10000+  restaurants at all the regions in HK
• Analyzed POS data and delivered MIS reports(customer, shop, menu and member)with   SPSS

• Analyzed Mega Group’s financial reports and generated a credit report 2 days ahead of deadline
• Conducted a factory visit in Guangdong, and composed a detailed report to evaluate its financial situation
• Updated investment portfolio and completed the annual review with 100% accuracy