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Wong Wai Kin

Chris

Summary

  • Seeking a position in Digital Marketing utilizing my strong analytical and communication skills combined with the knowledge acquired from my Bachelor’s Degree in Marketing and Public Relations and Higher Diploma in Financial Service

Work experience

20112016

Event Coordinator (Part-time) [Salary: $50-60 /hr]

HKTDC

- Assisted in planning, organizing and implementing marketing events e.g. AGM

- Liaised with various parties to ensure timely setup and production of events as well as smooth on-day execution

- Provided general onsite support for events e.g. Brand Promotion, Business Matching, Guest Reception

Jun 2013Jul 2013

Marketing Assistant (Internship), [Salary: RMB 2000]

Bank of China

- Assisted in planning and implementation of all marketing campaigns and activities from Online to Offline (O2O) such as WeChat, promotion booth, seminars and exhibitions

- Prepared PowerPoint slides, Excel data analyses and reports for financial products launch

- Performed administrative duties on daily operational support in Business Development Department Optimized communication with customers by providing customer service in a professional manner

Sep 2009Aug 2010

Administration Assistant, [Salary: $5250 +$4000 Allowance]

Hay Nien Primary School 

- Identified and utilized variety of learning materials, resources and technology methods to support and improve the instructional environment

- Promoted and led school activities eg. Mobile App development, school fun fair and exhibition

- Used Content Management System(CMS) and databases to categorize digital library items

- Documented inventory counts at the end of each month

Apr 2009Aug 2009

Office Clerk [Salary: $40-$45 /hr]

Hong Kong Credit Ltd.

- Developed and implemented client service program, which expanded small-to-medium client base by 30%

- Processed and analyzed different types of company credit reports

- Organized and coordinated appointments and meetings

Education

20132015

Bachelor of Arts (Honours) in Marketing and Public Relations, Upper 2nd Class Honours

The School of Professional Education Hong Kong Polytechnic University

- Highlighted Coursework: Internet Marketing and Public Relations, Crisis and Reputation Management, Integrated Marketing Communications, Brand Management, Event Management, Strategic Marketing etc

Certifications

20142015

Team Leader, MPF Social Media Marketing competition

Mandatory Provident Fund Schemes Authority

- Served as the team captain and led the team to enter the semi-final round

- Formulated marketing and online promotional strategies in different social media platforms e.g. Facebook, WeChat, Blogs and Forums to promote the MPF

- Successfully achieved 200+ ‘Likes’ on our Facebook fan pages in a short period of time

- Acquired skills of content management, web analytic and event management

20142015

Trade Ambassador

HKTDC

- Coordinated global customers and potential Hong Kong business partners meetings through business matching

Interacted with guest speakers and organized seminars for members

20102012

Higher Diploma in Financial Services

CUHK (SCS)


Skills

6

Content Management

6

Web Analytic

6

Data analysis skill

6

Multi-tasking

6

Event management