Whitepaper discussing I-9 compliance issues. This was done through an agency for their client, nowHire.
To promote the firm's movement into a new, faith-centered market. Winnie came up with the strategy to generate buzz for the launch. She wrote this advertorial,as well as copy for the accompanying ad, the landing page, and autoresponders used.
To help educate prospects about branding and what was missing from typical branding efforts, Winnie wrote this white paper that explains the agency's philosophy and approach.
To raise her employer's online presence and reputation as a thought leader Winnie created and managed this blog. The archives are at http://www.brandreturn.com (It's not active since I don't work there anymore.)
Winnie collaborated with the designer on the inside layout and wrote 90% of the copy inside this Christian retail trade show conference brochure.