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Current Projects


University of Virginia, McIntire School of Commerce
  • Candidate for Bachelor of Science in Commerce, May 2010
  • Concentrations in Marketing and Management
  • Major in Computer Science from the College of Arts & Sciences

Study Abroad in China (May 2009) - Course: Marketing Strategy in Global Markets

Cumulative GPA of 3.5

Work experience

Nov 2007Present

Resident Advisor

UVa Residence Life

Selected to foster a community of 25 first-year students, helping them transition to college. Resolved roommate conflicts through mediation. Provided academic guidance. Planned monthly team-building events.

Apr 2007Present

Project Director

Doubled user base to 8,000 and tripled course review content to 10,000 since becoming Project Director 18 months ago. Employed guerrilla marketing to reach students at dining halls, student union, classrooms, and dorms. Developed incentives for students to review classes each semester.

Oct 2007Present

Chief Technology Officer

Student Council Executive Board

Engaged community, receiving 3,000+ feedback responses in five months by soliciting student feedback via surveys and polls, up from zero community interaction previously.  Redesigned website, giving it a fresh look and feel.  Implemented a new document management system to organize applications and press releases.

Feb 2008Present

Chapter Executive Committee

Alpha Kappa Psi Professional Business Fraternity

Led new member workshop on using blogs in the professional world. Provided mentoring as a Big Brother. Tutored in finance, developed speaking skills, improved time management. Enhanced communication.

May 2009Aug 2009

Marketing intern


Created and led One Billion + You campaign to celebrate 1 billion downloads of Firefox. Project management included coordinating diverse teams to launch site in 30 localizations. Viral buzz and PR spilled over to yield complementary press coverage.

Developed social media campaign Shiretoko Shock for the release of Firefox v. 3.5, landing Firefox in the Top 10 trending topics on Twitter during the 5 days immediately following campaign launch.

Jan 2005Jan 2009


St. Mark's Episcopal Church and School

One of twelve directors of a Florida not-for-profit corporation. Oversaw business operations; managed an annual budget of $8+ million and assets of $10+ million; provided a learning environment for nearly 600 students (PK-8). Conducted national executive search process to replace top two executives. 

Sep 2003Sep 2007

Online and Forum Staff


Worldwide user base quadrupled from 200,000 to 800,000 during my tenure for one of the most popular tunnel programs for Xbox. Responsible for the Help forums and online chat. Personally provided tech support to 1,000+ users, conducted product testing, and trained new staff representatives.

Jul 2005Jul 2007

Team Leader

Navajo Partnership

Over three years, grew summer camp attendance from 30 to 70 children by developing relationships in a traditionally closed Navajo reservation community. Landscaped and repaired community houses.



Dec 2008Present

Technology Specialist


William's Interests

Technology, marketing, social media, entrepreneurship, cars, and comedies.

About Me

I am a forth-year student at the University of Virginia studying marketing and computer science.

I love building communities, especially with the help of technology. For Xbox gamers, Navajos, first-years in dorms, and the whole student body at UVa.

In my spare and flexible time, I'm developing the Next Big Idea. (Think Facebook, Digg, YouTube. Want in?)