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Education

Sep 2005May 2009

Bachelor of Science Marketing

Johnson & Wales University

Summary

A culturally diverse marketing professional with leadership presence and enhanced interpersonal skills.

Key strengths include:

  • Communication skills; ability to offer superior client service
  • Self-motivation & drive
  • Social Media Marketing skills / knowledge

Objective

Obtain an entry-level marketing position that utilizes my experience and interpersonal skills.

Work experience

Jan 2009Jun 2009

Intern

Ritz Marketing

• Coordinated marketing requests from clients, executives, creative, and other agency staff

• Assisted account executives with strategic advertising campaigns and client services

• Planned marketing activities and prepared recommendations, presentations, and reports for proposals

• Utilized Facebook to develop, analyze and monitor client pages for a variety of social media campaigns

• Conducted marketing research for forecasting and analysis to satisfy advertising & marketing requests

Aug 2008Jan 2009

Promotions Manager

Bank of America Extra Points
  • Managed Bank of America Extra Points Promotions for 2008 Season at Bank of America Stadium
  • Assisted with coordination and execution of game day promotions for 3 different stadium locations
  • Staffed and trained marketing reps for all Carolina Panthers home games (Bank of America Stadium)
  • Served as liaison between executives from Bank of America, CMG (Creative Management Group), and Carolina Panthers
Jun 2007Dec 2007

Marketing Rep

H.I. Sports Marketing
  • Represented Bank of America and tabled booths at professional sporting events
  • Utilized interpersonal and selling skills to promote new accounts for Bank of America at San Francisco Bay Area sporting events (2007 MLB All-Star Game/Fan Fest, Oakland Atheltics, Oakland Raiders, San Francisco 49ers, San Francisco Giants)
  • Acquired new accounts by creating rapport and explaining features and benefits of account services
  • Increased brand awareness and customer loyalty by offering premiums and incentives

Skills

Social Media Marketing
Using Facebook & Twitter for marketing purposes - advertising, branding, PR, communications, promotions, and brand management
Adobe Suite
Microsoft Office Suite