Montreal, Quebec, Canada, resident Warren Jansons maintains more than 10 years experience in information technology sales and the new media industry. At his current post as the Director of Sales for Ad Splash Media, Warren Jansons oversees sales to direct advertisers and marketing agencies, encourages new business development, and manages client education and training. Operating offices in Montreal, Toronto, and New York City, Ad Splash Media works with retail companies and advertisers to develop Web-based marketing campaigns that appear on Web sites as shoppers prepare to purchase goods online. According to consumer research data, nearly two-thirds of shoppers make their buying decisions at the point of purchase, meaning when they window-shop, whether in a retail store or online. Ad Splash Media refers to these individuals as Live Shoppers, or person who are currently buying or examining products with the intent to buy. Ad Splash Media targets this largely untapped population online by presenting display and interactive advertisements as consumers enter or complete the checkout process. To date, Ad Splash Media has implemented dozens of online retail and advertiser campaigns targeting consumers seeking health and wellness products, travel accommodations, consumer electronics and entertainment platforms, food and beverage and household products, and other needs. Ad Splash Media’s capabilities include integrating brand advertisements at unique points in the online purchasing process and promoting premium brands with informative and organized Web-based ads. Ad Splash’s clients currently include some of the biggest retailers in their respective industries, including Best Buy, Walmart, Compare Cellular, and Toys “R” Us Canada. Read more about the online advertising technology firm at www.adsplashmedia.com.