WEB STRATEGY / INTERNET MARKETING / E-COMMERCE PROFESSIONAL
SUMMARY OF QUALIFICATIONS & SKILLS
- Track record of leading business growth and delivering outstanding results. Area of Expertise - Web Strategy development and execution; E-Commerce, Internet & Multi-Channel Marketing.
- Unique blend ofBusiness (MBA: E-Business / Internet Marketing), Technology (MS-MIS) and Engineering (BS Engineering) education, experience and skills. Total work experience: 20+ years in USA, Australia and India. 14 years of experience in leadership/people management roles with Fortune Global 500 companies.
- 10 years - E-Business, Portal / Content Management, Internet Marketing, Web Analytics, Web Operations, Search Engine, Program / Project Management, Online User Experience strategy and execution. Knowledge of emerging E-Business trends (including Web 2.0) and a passion for staying ahead of the curve.
- 11 years - leading Marketing, Sales (Retail & Direct), Brand / Product Management, Product Fulfillment operations and Customer Service. 6 years - managing sales teams. Trained as Brand Manager at P&G.
- Global outlook, analytical thinker and a strategist; customer focused, pro-active, result-oriented leader; team player and cross-organizational collaboration/relationship builder; entrepreneur with strong communication and people management skills. Passion for growing the business. Hands-on experience in:
Internet Marketing Strategy Brand/Product Management Online/Customer experience design Web Content Management Channel/Partner Management Websites/ Portal / Intranet Management Information architecture Technology Management Search Engine Marketing (SEO, SEM)
Financial Analysis (ROI, NPV, IRR etc.) Business Intelligence tools Web Analytics
People Management Budget Management Interactive Marketing