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Work experience

Nov 2013Present

EVP, Chief Banking Officer

DNB First

Senior executive responsible for overall leadership of all banking businesses and customer segments. Leads consumer, business and wholesale banking lines, distribution network and channels, operations, compliance, sales and service strategy and program.  Leads Residential Mortgage and Consumer Lending business lines including sales, operations, correspondent program, investor relationships and compliance.  Responsible for enterprise sales, marketing, advertising, product and pricing profitability. Sets business strategy, goals, budgets and financial expectations for assigned lines of business.  Responsible to drive financial performance including loan and deposit portfolio growth, NII, ROAA, ROAE, EPS, profitability and efficiency ratios.  Leads community development program, initiatives and investments.  Ensures compliance with regulatory laws, policies, procedures.  Leads senior staff and line partners throughout the organization across multiple disciplines and lines of business to effectively deliver on shared goals and expectations.


Senior executive strategic consultant reporting directly to Chairman and CEO prior to appointment of current role and assignment.  Analyzed business strategies, results, performance, distribution, lines of business organization.  Provided strategic direction and plans for distribution optimization, acquisition, de novo plans and strategy. Developed sales, service and marketing strategy, training and development programs. Developed and implemented retail optimization and universal banker programs.  Led community development activities and programs.  Developed expense control initiatives to improve operating efficiency and accelerate financial results.      

Apr 2009Jul 2013

EVP, Region President

Wells Fargo Bank

Region President for community banking network throughout Greater Philadelphia Delaware
region. Responsible for overall leadership of sales, service, financial and operating results for
consumer, small business and wealth segments delivered through 165 retail branch system.
Provides strategic leadership and consulting including business planning, sales and service
strategy, marketing, communications and community development. Accountable for region P&L; drives sustainable revenue growth and implements effective expense management practices resulting in best in class financial performance. Develops effective and meaningful community partnerships with key stakeholders, business, community, government and non-profit leaders.

May 2002Apr 2009

SVP, Market  President Wells Fargo Bank Encino, CA, US

Wells Fargo Bank

Market President for the San Fernando Valley Community Bank in the Greater Los Angeles
area. Responsible for overall leadership including sales, service, financial and operating results for assigned consumer, wealth and small business banking segments delivered through 60+ branch division. Provided overall leadership and consulting including business planning, sales and service strategy development. Accountable for division P&L. Drives sustainable revenue growth and implements effective expense management practices, protocols and routines resulting in multiple years of record breaking bank financial performance.

Sep 1996May 2002

VP, District Manager

Wells Fargo Bank

Responsible for overall leadership and management of Central Phoenix market. Supports,
develops and leads branch managers and store teams. Directs all aspects of operations in 12
store district within assigned geography in Central Phoenix region. Ensures effective and efficient operations, quality of customer service, achievement of sales and financial goals, regulatory compliance and operating integrity for each branch location. Participates in the strategic planning and development of sales and marketing strategies, training and development of management team. Identifies high potential talent to develop and participate in leadership programs.


District Manager of community banking division throughout Greater Albuquerque New Mexico region prior to relocating to Central Phoenix.  Territory comprised of metropolitan, rural, agricultural and ranching communities. Directly responsible for overall management of 35 retail banking locations in two different markets within assigned geography. Accountable for sales, loan, deposit, customer HH and financial growth. Acts as strategic business manager, coach, trainer, motivator and goal setter.  Implements and inspects sales production and cross sell strategies with partners.


Jan 1997Mar 2000

Graduate Banking Sch

University Of Washington

Pacific Coast Banking School at University of Washington School of Business is one of the nation's premier three-year graduate-level management education programs focused specifically on the financial services industry.

Vince Liuzzi


Executive financial services leader with recognized cross-cultural team leadership skills.  Sound business and financial manager with broad scope and enterprise wide impact. High-energy, results-oriented leader delivers mission critical results leveraging best in class talent committed to customer and community.


· Executive leadership, communication, interpersonal relationship skills

· Strategic negotiation, business forecasting, planning, analysis and execution

· Cross-functional business organization and strategic planning ability

· Sales, marketing and advertising executive leadership and resource management

· Financial planning, P&L, revenue and expense management experience

· Community and government relationship growth and development expertise

· Market/distribution strategic planning

· Talent acquisition, growth & development

· Extensive denovo branch bank program experience with sustained high performing portfolio

· Outstanding collaborator and partner leverages solid matrix management relationships

Core Accomplishments

Bank Leadership

Proven success leading banking group regions and territories with senior executive assignments and experience in large multi-billion-dollar national banking giants, to small regional community banks.  Responsibilities include direct leadership accountability inclusive of all banking activities - sales and service, marketing, technology, operations, compliance, lending and community development activities.

Merger and Acquisition Leadership

Extensive experience leading and directing system, product, process and employee conversion and integration activity in both large and small-scale bank merger and acquisition strategy.  Performs analysis and due diligence working with investment bankers to evaluate strategic partnership opportunities.

 Financial Leadership

Effectively manages balance sheet, net income, expense, profitability and effectiveness ratios to meet and exceed assigned corporate and board driven financial goals and measurements.  Grows loan and deposit portfolios by leveraging sales and retention focus strategies while driving revenue growth in consumer, business, wealth and municipal segments. 

Community Leadership

Active, direct involvement and engagement with multiple key community, government, and non-profit organizations maintaining effective executive level relationships.  Senior business leader and key business development executive directly responsible to foster, grow and develop key center of influence relationships to achieve corporate goals, mission, values, vision and strategy.

Provides executive leadership and business acumen currently serving on the Salvation Army of Greater Philadelphia, board and executive committees; Catholic Social Services, board of directors, strategic planning committee; Chester County Economic Development Center – Board of Directors, VISTA 2025 Goal Team; Urban Affairs Coalition – Community Economic Development Committee, Financial Services sub-committee