Vijay Ram Kumar Marimuthu

Work History

Work History
May 2012 - Jul 2012

Business research intern

Centre for innovation incubation and Entrepreneurship- IIM ahmedabad

Industry analysis and background research for IT/Web/Mobile/Telecom Sector.

Exposure to startups in these sectors and analysis of upcoming themes for startups.

Found the gaps and opportunities for startups in the industry.

Analysed the trending themes and their scope in the sector.

May 2012 - Jul 2012

Social Media Strategist

Centre for innovation incubation and Entrepreneurship - IIM Ahmedabad

To create a social media strategy from scratch and to enhance the presence in social media.

Made a research on the current scenario of the company's presence in social media and identified the target

audience in social space.

Created a strategic plan to engage with the target audience,

implemented those plans and identified the best engaging content

Education

Education

Corporate training

Softlearn technologies

Has knowledge in,

  • Requirements Planning and Management 
  • Requirements Elicitation 
  • Requirements Analysis and Documentation
  • Requirements Communication 
  • Solution Assessment and Validation
  • Acquired knowledge in the Software Development Life Cycle and different types of processes such as Waterfall Model, Incremental Model, V Model, Agile Process and UML testing
Jun 2009 - Present

B.E

PSG college of technology

Bachelors of Engineering 

Jul 2011 - Sep 2011

Training

Web marketing academy

Develop comprehensive online/digital/web marketing plan. Define and execute digital/online/web marketing strategies to reach potential customer using the latest digital/new media/web marketing strategies to your organization, businesses. Build passionate Digital/Internet/web marketing team, structure Digital Media/online/web marketing department, manage the budget for various marketing including allocating budget for SEO, PPC, Social Media, Affiliate, Email marketing and analytics.

Interest

  • Internet technology
  • Internet Start-ups
  • E-Commerce
  • Online Advertising
  • PPC advertising
  • Search Marketing
  • Management Consulting
  • Consumer psychology
  • Neuromarketing

Leadership Skills

  • Chief Coordinator for the meet of the Online Marketing Enthusiasts Community, Bangalore
  • Coordinator of the National Level Leadership Conclave E-360 in 2011
  • Captain of Green House (Sports team) at school, during 2008 – 09
  • Vice captain of PSG College of Technology Hockey team 2011

Activities and Society

  • An Active member of the Online Marketing Enthusiasts group bangalore.
  • Avid Facebook user
  • An Active member of the Entrepreneurs club of PSG college of technology
  • Full back (position) player of the hockey team PSG college of technology 

Objective

To get hold of a challenging career with a solid company utilizing the chance to offer proven and

developing skills inside the company. And i'm well suited for a multifaceted position as i can handle stress

efficiently and i'm good at multitasking. More Creative.keen learner,forever excited to try out new things.with a

penchant for innovation, i use my creative streak to prosper.

Certifications

Certifications

A leader

Director, NASSCOM

Ideas to execution for Entrepreneurs

Nurture Talent Academy

Web marketing management

Web marketing academy

Inbound Marketing professional

Inbound Marketing university