Talented, results-producing Communications Professional offering more than 12 years of experience with a proven record of accomplishment in planning and leading comprehensive marketing strategiesleveraging public relations and consumer engagement. Highly successful in building high-impactawareness campaigns for global consumer, lifestyle and luxury brands through program development,strategic planning, implementation of key projects, social media activation and media relations.
Equipped with solid leadership skills and a robust database of business, trade and consumer media contacts across various sectors including Food & Beverage, Beauty, Fashion, Travel/Hospitality, Entertainment and Philanthropy.
- Integrated Marketing Communications
- Media Relations
- Word-of Mouth/Consumer Engagement Marketing
- Corporate Communications
- Reputation Management and Crisis Communications
- Spokesperson Positioning
- Strategic Brand Alliances
- Hollywood Partnerships
- Cause Related Marketing