An adept marketer and communicator with considerable experience working with organisations to understand their information needs and with the skills and knowledge to propose, implement and support solutions for reaching key target audiences with relevant messages.
ignitr, enabled fintech entrepreneurs and investors to test and launch innovative businesses within the financial services space with the development of prototypes and fully working businesses. Restructuring saw the organisation substantially downsize.
The role has seen me take on the following:
Challenge for Change uses behavioural change programmes aimed at encouraging the growth of cycling.
The role saw me supporting the workplace element of the London Cycle Challenge with the following:
Delphi Associates was a startup business that was looking to use technology to promote responsible gambling. The organisation has subsequently pivoted due to the gambling industry no longer supporting the initiative.
The role saw me me take on the following:
The Medical Defence Union(MDU) is the largest medical defence organisation in the UK with over 30, 000 members.
Contract role with the MDU working on the organisation's migration to SharePoint 2010, developing testing programme to ensure smooth delivery to a new platform within tight time frames.
Working with the IPA Insight Centre on a freelance basis supporting the organisation's 300+ agency membership.
The IPA's Insight Centre required ad hoc support during a period of increased demand. This saw me take on the following: Production of insights based presentations on a range of fields relating to different market categories, consumers and technologies drawing on a broad range of information resources and research.
Digital Deployment Consultant, Ernst & Young One year maternity cover as a Digital Deployer in the Europe Middle East, India and Africa team for Ernst & Young's Digital Deployment team with work on a broad range of client teams as well as taking on an active role in the deployment of EY's collaboration tools: Supported EY's collaboration toolset(SharePoint 2010, eRoom, Client Portal intranet) with a mixture of proactive support(presentations, proposals and recommendations), hands on delivery, reactive help and the provision of supporting guides. Project managed the development of a service line based eRoom template and the provision of supporting materials and training, improving the efficiency and quality of services delivered.
Wunderman is one of the largest digital marketing agencies in the UK and is part of the global Wunderman network working on a wide range of brands.
In my role as insights Manager, I was embedded with the Planning Department and was required to have a keen understanding of the marketing and digital sector, taking on the following roles:
Researcher, BBC New Media provided the digital infrastructure for the BBC's online operations. This was a contract position within their search team.
Involved the following roles:
Ask Jeeves (now Ask.com) was at the time of my employment, one of the major players in the UK search market.
Permanent position with Ask Jeeves working with their consumer editorial team which came to an end when retrenchment in the internet sector saw large scale redundancies within the editorial team. The role Involved the following tasks:
• Development and management of content for Ask Jeeves’ property and society content
• Monetising of search traffic through identification of potential content partners.
TGI; nVision; Mintel; Datamonitor; Key Note; IBISWorld; WARC; Forrester; Factiva; Ebiquity Advertising; Nielsen Ad Dynamix; Sysomos, Google Analytics; eRoom; Microsoft Office suite; SharePoint; WordPress, MailChimp; CoSchedule, Jira; Trello; SurveyMonkey; Squared Online Digital Marketing Course; PRINCE2.