I am currently seeking an opportunity in the interactive/web marketing field helping to further develop the brand of clients or for a single organization.

The highlight of my professional experience is the founding of, a collaborative blog platform that provides college students and young professionals with advice on the job hunt, career development, internships, life after college and more. As founder and editor, I coordinate the content strategy and editorial schedule for 7 weekly columns as well as the interactive marketing promotion for the entire site. More recently, I've successfully launched the spin-off site, a web community that bridges the gap between authors and their readers through the use of social communities.

Web Marketing Experience

Work History

Work History
May 2009 - Present

Lead Editor

o Created SEO strategy utilizing a combination of short & long-tailed keywords targeted specifically for through the use of Google Keyword Tracker and Google Insights. o Improved’s website format by adding keyword-rich article descriptions to the front page of the website prompting increase in search engine traffic to website. o Developed and manage website content strategy that incorporates seven (7) weekly contributors and ten (10) items of content each week satisfying the frequency aspect of search engine algorithms. o Stabilized website traffic by diversifying in-bound traffic through three (3) main channels: Search engine, social media and direct traffic (36% Search engine | 34% Social Media Referrals | 29% Direct Traffic | 1% Other) o Created successful interactive marketing campaign leading to the launch of – an online community to engage readers with books, authors and publishers. Activities included web-site development, social media strategy, SEO and relationship building with publishers and authors.

What they are saying about Tyler's experience with GenYJourney:

Jason Velliquette, Account Manager at Minds On Marketing:

“I’m proud to call Tyler a colleague, a friend, and an inspiration. He may be younger than I, but I can sincerely say that I look up to him with great admiration. Our first interaction came about as I turned to as a resource on personal branding and professional development. The tips and techniques that Tyler has since shared through his blog (and in person) have shaped my life’s path, both professional and personally. I wouldn’t be where I am today if it wasn’t for his guidance. Tyler’s abilities as an interactive marketer and online community builder are not easily matched, and he has my highest endorsement as an unparalleled asset to any marketing team.”

Nate Riggs, Owner at Social Business Strategies:

“My path collided with Tyler Durbin during the summer of 2009, right when the social media craze was gaining steam in Columbus. There was this blog called GenYJourney that pulled together groups of Millennials and gave them a platform to tell their stories and share their ideas. He [Tyler] also has one of the most challenging jobs that you could throw at a social business professional - editing and administering a massive collaborative blog with dozens of contributors. Tyler does this all on the side, working in various business development and marketing roles while driving his vision forward.

May 2010 - Apr 2011

Business Development

Columbus Chamber of Commerce

The Columbus Chamber supports business growth and development in the eight-county Columbus Region— leveraging assets and delivering programs and services with a focus on critical business objectives. Responsible for driving membership sales for the Chamber, my most valuable experience was the interactions with several hundred business owners, managers and C-level executives. Doing business across different business sectors throughout Central Ohio has not only exposed me to the importance of communication and professionalism but built tangible skills in negotiation and expectation management. o Communicated the value proposition of the City of Columbus and the Columbus Chamber with in-person consultations and presentations resulting in an acquisition of over 120 new Chamber members. o Analyzed and interpreted business sectors, and economic and organizational information to formulate forecasts, estimates and projections that impacted BD initiatives.

What they are saying about Tyler's work at the Columbus Chamber:

Stephanie Bosco, Economic Coordinator at Columbus 2020!:

“When Tyler came to the Chamber, I was immediately impressed with not only his previous experience but also his website. Upon working with him at the Chamber I was impressed with his professionalism, maturity, and intelligence. Tyler always takes his job seriously and always with a positive attitude. I feel Tyler would be a positive addition and asset to any team. I'm confident Tyler will always be successful in his professional ventures.”

Robin Gerhart, Owner at UpYourMarket (Columbus Chamber Member)

“Tyler was such a good ambassador for the City of Columbus and the Columbus Chamber of Commerce, that I am now a Chamber Member. At the time I met Tyler my company was fairly new. He showed me the many ways that being a Chamber Member would be a great advantage. I share his love for Columbus and the vision we have for this great city we live in. Tyler is dedicated to Columbus and to the business people who live and work here. I appreciate his work ethic and great outlook for the business community.”

Aug 2009 - May 2010

Marketing Consultant

Valpak Direct Marketing

Valpak Direct Marketing Systems, Inc. is the #1 provider of cooperative direct mail and digital advertising services in North America. • Conducted thorough research on client's industry, challenges and goals as part of a discovery process to thoroughly understand the client's business and identify marketing opportunities. • Consulted with small and medium sized businesses in the development of their digital and direct response advertising campaigns including identification of target markets, design, execution and tracking of response.  • Successfully met monthly deadlines while advocating for client needs through constant communication with client.


Aug 2005 - May 2009

Bachelor of Science in Business

Miami University