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My story

Born free, I'm addicted to writing and travelling. After 3 years working, I still don't have any money as I spent them all on my solo trips.

My asset is a beautiful collection of stories about random people on my way. They are about uncle Pinan who left Bangkok and spent 10 years to build an organic farm at his hometown, about a 23-year-old friend who already has his own guesthouse in Phu Quoc island after 1 year sharing with me his dream, about a Chinese couple who travelled Asia by bike who told me "do whatever you want as long as you are alive" ...

I work for travel and travel for work. Writing needs experiences and that's why I will work hard, not to earn money but to savour this beautiful life. 

Skills

MANAGING SOCIAL MEDIA

Familiar with various types of fanpage: education page, entertainment page, blog page, creative page. Able to create plan and manage effectively multiple pages

CONTENT CREATION

Be creative in producing PR angles, Fanpage content plan, FB posts, articles, video script, blogging sites, website content, forum seedings and event flow. 

BLOG WRITING

Comfortable with all types of Blog writing for any product or service. Mostly experienced in education, travelling and cuisine

PERSONAL COMMUNICATION

Be active when interacting one-on-one, speaking to groups and storytelling. Keep good communication with customers, answer questions, solve customers's problems, build brand love through PR activities.

Work Experiences

Aug 2015Feb 2016

Marketing Executive: Social Media

KAfe Group
  • Manage Social media marketing campaigns and day-to-day activities for 22 Outlets of KAfe brand in Vietnam through 5 Fanpages and 3 Instagram accounts  to reach the brand’s ideal customers.
  • Create, curate, and manage all published content (images, video and written) about various kinds of foods, cuisine products and events 
  • Deal with customer feedbacks on Social Media and work with staff to solve problem.
  • Analyze campaigns and translate data into report and plans for revising the Social media campaigns 
Aug 2015Now

Volunteer Copywriter

Hanoi Creative City Project 
  • Write creative blog posts about various events and brands in Hanoi Creative City 
  • Take part in organizing events, collect information and data to update on social media
  • Work with clients and marketing teams to create weekly and monthy content plan 

May 2015Sep 2015

Copywriter

iLIGHTIS Agency 
  • Work directly with clients to assess needs, develop concepts and design layouts.
  • Write and edit copy for diverse uses, including PR campaign, websites, newsletter, blog and Print Ads.
  • Write video script for marketing videos.
  • Create PR angles for various products and services. Build event flow and create key moment in event.
Jan 2014Jan 2015

Co-founder

Lavis Store - A small plant store of my own
  • Research and evaluate plants market in Hanoi to decide the suitable business model,
    marketing plan, set up store and select suppliers
  • Create and keep track of marketing plan, logistic plan and financial plan
  • Contact and work directly with suppliers and transportation service to ship products
    for customer
  • Make online marketing plan, creat content for fanpage and websites
  • Manage online sale through website and social media, take care of customer service
  • Record and review all the data about revenue, customers feedback to alter business
    plan

Education

20122016

International Economics

Foreign Trade University

Degree: Good

Certificates

  • Methods of teaching English for foreigners by University of Social Sciences and Humanities - 2016

Honors & Awards

  • TOP 20 YOUNG HOTELIER AWARD issued by National Economic University of Vietnam and Hospitality.vn

  • TOP 15 "Representative students of Foreign Trade University 2015" issued by Youth Union of Foreign Trade University