Work experience

Work experience
Feb 2010 - Present

Public Outreach Manager

Harris County Flood Control District

Relevant Accomplishments/Milestones:

*  Conducted a collateral audit in early 2011 that identified educational gaps in the organization's material and   

    recommendations for improving and combining written marketing/educational documents. New materials

    were developed and others combined and as a result, the organization achieved a 30 percent cost reduction

    in printing materials.

*  Facilitated the transition, revision and launch of the Harris County Flood Warning System, a rainfall monitoring

    interactive mapping tool.

*  Increased Harris County Flood Control District's visibility efforts through active participation in community

  engagement events. In 2010, the organization participated in 20 events (six in 2009) reaching approximately

  60,000 residents throughout Harris County.

Aug 2006 - Jul 2009

Account Supervisor/Houston Public Affairs Practice Leader

Vollmer Public Relations

Relevant Accomplishments/Milestones:

* Successfully pitched and implemented a national media tour in the New York and Washington D.C. 

  markets promoting the Houston Grand Opera’s 2007/2008 season, resulting in numerous features in

  top-tier national media, including the New York Times, Washington Post, Wall Street Journal and

  Opera News.

* Provided public engagement support in an “environmental justice” defined area on behalf of the Harris

  County Flood Control District to engage the community through grass-roots outreach in a federal

  study process following the procedures and guidelines of the National Environmental Policy Act

  (NEPA) set forth by the Council on Environmental Quality. Planned and implemented three public

  scoping meetings, one of those being conducted solely in Spanish as HCFCD’s first Spanish-

  language public meeting.

* Spearheaded strategic partnerships with the Houston-Galveston Area Council, Harris County Toll

  Road Authority, Texas Department of Transportation and the Harris County Metropolitan Transit

  Authority to lead an aggressive media and public education campaign in preparation of the opening of

  the Katy Freeway Managed Lanes.

May 2000 - Aug 2006

Director of Marketing and Public Relations

The Center for Sight, P.A.

Relevant Accomplishments/Milestones:

* Founded the Marketing and PR department at The Center For Sight in 2000. As manager of that

  department, established governing process and value streams for development of specific marketing

  programs with emphasis on corporate branding in all markets served.

* Achieved a 67% increase in patient volume for The Center For Sight from 2000 to 2006.

Mar 1999 - May 2000

Communications Specialist

Bowman Public Relations

Relevant Accomplishments/Milestones:

* Successfully designed and implemented a nurse retention and recruitment marketing initiative for

  Woodland Heights Medical Center’s Human Resource Department. Results within six months of

  implementation indicated a 23% increase to nursing staff retention and 10% increase in recruitment.


Marketing & Collateral Samples

Sampling of Press Placements

Web Site Development

Writing Samples

By-Lined Writing Samples