Tricia Bal

Tricia Bal

Summary

Medical Affairs / Medical Science Liaison

Physician with more than 10 years of combined experience as a clinician, medical educator, medical writer, and research scientist. Adept at developing and maintaining relationships with key healthcare providers / opinion leaders. Experienced trainer and public speaker; create and present product and scientific updates to customers and to sales and marketing colleagues. Collaboratewith sales and marketing to craft scientific / educational strategiesto facilitate market penetration and development. Doctor of Medicine from theUniversity of Michigan, and a Master of Business Administration fromPepperdineUniversity.

Skills and Competencies

Oral and Written Communication

·Effectively convey and discuss complex ideas with individuals with various levels of expertise and knowledge

·Create impactful written communications that influence decision makers, customers, and colleagues

Healthcare Provider / Opinion Leader Relationship Management

·Without initial introduction, easily establish rapport with healthcare providers and key opinion leaders

·Identify, recruit, establish, and maintain relationships with key opinion leaders

Cross-Functional Collaboration and Teamwork

·Work seamlessly with team members from various functions to plan and complete projects

·Effective cross-functional team leader and project manager

Education and Professional Development

Master of Business Administration, Beta Gamma Sigma (top 15% of class), PepperdineUniversity, 2010

Doctor of Medicine, University of MichiganMedicalSchool, 1998

Bachelor of Science, Biochemistry, cum laude, AtlanticUnionCollege, 1994

 Product Management Seminar, Sequent Learning Networks, 2008

Presentation Excellence Course, Siemens, 2010

Proficient in MS Windows including Word, Excel, PowerPoint, and Outlook

Organizations and Affiliations

·American Association of Clinical Chemistry

·American Medical Association

·Beta Gamma Sigma

·Los Angeles Chamber of Commerce, Healthcare Committee

Awards

        ·Siemens You Answered Award for Outstanding Teamwork, June 2010

        ·Beta Gamma Sigma, international business honors society (top 15% of class), April 2010

        ·Paul E. Strandjord Young Investigator Award for excellence in research,June 2003

Work History

Work History
2003 - Present

Pathology Resident Physician

Harbor UCLA Medical Center

Harbor-UCLA medical center (540 patient beds) provides post-graduate training to physicians and is affiliated with UCLA.

  • Presentations of diagnostic findings to physicians
  • Published article in a peer-reviewed journal
2007 - 2010

Clinical Marketing Specialist 4

Siemens Healthcare Diagnostics

Siemens Healthcare Diagnostics, revenue of $4 billion, is the largest clinical diagnostics company in the world and produces tests that clinicians use as aids in the diagnosis and monitoring of disease.

  • Primary contact for key opinion leaders and healthcare providers (national and international basis)
  • Created and presented continuing education and other seminars to customers and prospective customers at national and regional scientific meetings
  • Represented the organization at national and international scientific meetings (cancer, allergy, clinical chemistry):evaluated competitive threats, recruited key opinion leaders, and reported on market and scientific trends
  • Educated customers by producing >45 pieces of scientifically grounded educational materials (print: white papers, journal articles, posters; web; and presentations) for oncology, cardiovascular, and infectious disease products
  • Served as internal “voice of the customer”and helped to craft scientifically based marketing messages for oncology, cardiovascular, and infectious disease products
2006 - 2007

Scientific Writer

Diagnostics Products Corporation

Diagnostics Products Corporation, revenue of $200 million, was a clinical diagnostics company that produced tests used by clinicians as aids in the diagnosis and monitoring of disease. The company was bought by Siemens in 2007.

  • Produced 5 scientifically grounded articles for customers
  • Served as “voice of the customer” and assisted in crafting scientifically based marketing messages for allergy and cardiovascular disease products
  • Worked closely with Research and Development to produce 14 posters for 2 scientific meetings: 1 national and 1 international
2004 - 2006

Post-Doctoral Research Fellow

University of Southern California

The University of Southern California is a leading academic research institution; my research focus was cell transdifferentiation.

  • Weekly presentations to post-doctoral scientists (PhDs, MDs) and clinicians (MDs)
  • Published article in a peer-reviewed journal
2000 - 2003

Post-Doctoral Fellow

Salk Institute for Biological Studies

The Salk Institute for Biological Studies is a premier biological research center. Research is conducted under the guidance of 61 faculty investigators, employing a scientific staff of more than 850 that includes visiting scientists, postdoctoral fellows, and graduate students. My research focus was signal transduction in carcinogenesis and intercellular communication.

  • Published abstract and presented findings at the 2003 Annual meeting of the Academy of Clinical Laboratory Physicians and Scientists
  • AwardedthePaul E. Strandjord Young Investigator Award for excellence in research
  • Presented data to primary investigators and post-doctoral scientists (PhDs and MDs)
1999 - 2000

Urology Resident Physician

Upstate Medical Center

The Salk Institute for Biological Studies is a premier biological research center. Research is conducted under the guidance of 61 faculty investigators, employing a scientific staff of more than 850 that includes visiting scientists, postdoctoral fellows, and graduate students. My research focus was signal transduction in carcinogenesis and intercellular communication.

  • Published abstract and presented findings at the 2003 Annual meeting of the Academy of Clinical Laboratory Physicians and Scientists
  • AwardedthePaul E. Strandjord Young Investigator Award for excellence in research
  • Presented data to primary investigators and post-doctoral scientists (PhDs and MDs)

Publications