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Work experience

Aug 2014Present

Account Manager


Scope & supervise international client campaigns, overseeing creative agency operations, channel optimization and platform relationships

Analyze metrics and create scorecards on campaign performance with recommendations for future initiatives

Research, demo and evaluate new digital tools and trends for client adaptation

Train clients on proprietary social listening tools and platform development workshops- Lead creative development for client campaigns

Mar 2014Aug 2014

Community Manager


Managed external contributor teams and train them on online forum management, content development and data visualization

Produced and edited client video for social platforms, commercials and community education

Wireframed and oversaw development of client brand loyalty programs, including coordination of launch press releases and participating partner communications

Managed team of analysts and interns to build user research studies and event-specific platform listening for sponsorship initiatives and media strategy

Feb 2014Feb 2014

Studio Manager

Social Media Week

Oversaw operations and logistics for the NOW Studio on-site at Social Media Week NYC's main campus

Interfaced with Vine artists and coordinated production and scripts for presentations within the studio

Managed Nokia event representatives to streamline attendee engagement and publically launch a new product

Promoted the hashtag #NOWstudio to conference attendees, resulting in over 700 posts and a reach of 2.1 million people, and moderated the online content for digital display in the booth

Coordinated with on-site Nokia executives and Nokia Brand Ambassadors to create unique pitches for conference attendees and engage new audiences

Mar 2013Jan 2014

Associate Program Manager


Led content strategy, research and digital asset development for East Coast cities, tripling number of the Twitter followers and growing the Google+ Local New York presence to over 900, 000 followers

Helped to launch the Google City Experts program, a dedicated community of active Google Maps users

Supervised and trained hired event staff to maximize brand impact at NYC metro area events-Identified strategic partnership opportunities with key influencers, media partners and local events

Supported user feedback studies through workshops and on-site lounges at events and festivals-Led event photography and digital asset development for the New York City community team

Designed and executed audience acquisition events from large scale, including New York Comic Con and Maker Faire, to custom built community engagement activities, including themed neighborhood tours

Produced Hangouts on Air with local personalities including Whitney Thompson, chef Sarah Simmons, Museum of the City of New York and NYC area breweries

Jan 2012Mar 2013

New York City Community Coordinator


Launched Google Local and participated in initial user feedback workshops, product discussions and feature development

Planned and executed 1-2 unique community activities per week targeting multiple audiences to expand member base and generate product awareness, adoption and retention

Identified strategic partnership opportunities with local businesses, blogs and venues

Managed brand presence on Google+, Twitter and Facebook, doubling the number of Twitter followers and growing the Google+ presence to over 150, 000 people

Conducted on-site support of Zagat initiatives and surveys at venues and events around the country

Contributed local business and user features for the Google+ Local weekly newsletter

Nov 2010Jan 2012

Event & Operations Coordinator

New Work City

Evaluated and improved the entry and community experience for members

Managed membership databases and product subscription services

Produced logistics for classes such as Girl Develop It, Hacks & Hackers, and events including .co's Under the Bulb premiere, launch and Digital Democracy Holiday Party

Contributed to venue enhancement meetings with staff and founders

Nov 2009Nov 2010

Community Manager

Advance Sound Company

Managed 5 person client response team and handled all incoming client queries/proposals

Upgraded communications and support for 7, 425 Long Island schools, 10 construction companies and multiple private venues, switch to Dove net software and integration of new online contact forms

Created social outreach strategy using Twitter and InfoComm educational webinars and podcasts to inform A/V community and raise profile in key markets including New Jersey and New York City

Designed $300,000 + client reward programs promotions-Redesigned Advance Sound trademark distributions using Adobe Creative Suite

Researched community benefit of sound industry educational webinars, online courses and podcasts

Sep 2008Nov 2009

Promotions Coordinator

Raymond Entertainment Group

Conducted national brand appearances with MiLB, NCAA, and NFL properties around the country, including the NCAA Final Four Championship and an NFL game

Coordinated spirit program workshops and mentoring at colleges across the U.S. and at the National Dance & Cheerleading Association summer workshops

Guided brand representative development for expansion of youth programs including YoJo educational events and the Reggy live theatre/webcast show

Nov 2007Jun 2009

Program Assistant

New York Academy of Art

Produced weekly lecture series, visiting critiques, guest workshops, and alumni outreach with artists such as Eric Fischl, Will Cotton, Jenny Saville, Dan Edwards and Crispin Sartwell

Created grant program Excel database for site expansion and scholarships using comprehensive online research of national and international foundations, donors and corporations records

Assisted with gala fundraisers communication, art acquisition, promotion and partnerships on-site and at Philips dePury & Co, Milk Gallery and Sotheby's

Established social media presence and developed launch strategy



Marist College