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Work experience

Nov 2003Present

Senior Flash Developer

Scripps Networks Interactive

Responsibilities are to lead, research, strategize, conceptualize, prototype, design and develop Flash Platform applications, widgets, and components for sites including but not limited to,,,,,, and

  • Conceptualized and developed new strategies allowing content editors to easily add video to Scripps properties while unifying the video viewing experience for 300+ million users resulting in an increase of 61% more video plays than the previous applications from Q4 2006 to Q4 2007
  • Participated in multiple disruptive innovation experiments while winning group challenges and being selected to escalate 2 personal ideas, out of 4 total accepted from all of Scripps, for consideration as new disruptive businesses
  • Participated in a pilot team of 3 members used to research Scripps’s innovation efforts and the ability to generate and build new businesses which resulted in 35+ ideas with multiple prototypes and presentations to senior management
  • Designed and developed new strategies to monetize video including a cue point video player allowing users to click time sensitive links while viewing the video, resulting in a 17% click through rate over .5% from standard advertising
  • Developed a strategy and workflow to enable all Scripps Flash content to be accessible to Search Engines while offering the richest experience to Flash enabled users and simple experience for non. The plan allows for multiple distribution techniques with a single entry point for content owners to manage.
  • Lead the efforts to implement Omniture tracking on 100% of RIA’s resulting in multiple optimization decisions from A/B and iterative testing. Some optimization decisions resulted in of 34% more video plays, 35% more video completions and an increase from 2% to 32% in video overlay click through rate.
  • Designed and developed Food Network’s first widget for the Chumby as well as Chumby’s first food related content delivering a new recipe to the user’s device daily
  • Developed Food Network’s first Facebook application titled Cupcakes allowing users to build and customize cupcakes and send them to their friends while generating 1000+ new users to recipes every month
  • Responsible for 40+ applications, widgets, and components across Scripps properties
Aug 2002Jul 2003

Director of Multimedia

Digital Energy DVD

Directed a small team of designers and developers in the creation of multiple web, CD and DVD applications; assisted in the development of new business ventures.

  • Directed the design of print materials and DVD menus for WIVK’s 50th anniversary party which hosted the top current and past country music stars for unplugged sets and award presentations
  • Directed the menu design for a special edition Britney Spears DVD which included a montage of performances from her 2001 - 2002 tour “Dream Within a Dream”
  • Conceptualized and prototyped multiple new business applications including ideas for air charter brokering, digitizing medical records, and leave-behind sales applications
Aug 2002May 2003

Multimedia Instructor

ITT Technical Institute

Responsible for instructing basic and advanced techniques in Flash, ActionScript, Director and Lingo to students obtaining an associate’s degree in web and multimedia

  • Succeeded having students develop basic OOP concepts with no prior development experience
Jun 2000Aug 2002

Web Designer

Designed and developed online learning modules for the Environmental Health and Safety industry while being an authority on “Interactive Exercises”, a rich internet application that tested the user on a specific task taught in the module

  • Designed and prototyped an in-house application that would allow Instructional Designers the ability to choose from pre built components to build customized learning modules in return decreasing time to market by almost 50% and allowing visual designers the ability to be more creative for future components

Awards & Accomplishments

  • 2006
    • CableFAX Program Awards - Best Web Play for Scripps Networks Interactive Universal Video Player
    • Participant of Omniture ActionSource – Patent Pending
  • 2005
    • Macromedia Site of the Day - Best Practices Video Player
    • Scripps Networks Interactive Presidents Award
  • 2004
    • Macromedia Site of the Day - Sherwin Williams Paint Visualizer on Food Network
  • 2003
    • KAF Gold ADDY® Award (Industry Self Promotion) - “Digital Energy DVD (Website)”
    • KAF Gold ADDY® Award (Industry Self Promotion) - “Digital Energy DVD (CD)”
    • KAF Special Judges Award - “Digital Energy DVD (Website)”
    • Silver Omni Award (Sports) – “MackAttack (Website)”
    • Silver Omni Award (Programming) – “Digital Energy DVD (Website)”
    • Bronze Omni Award (Special) – “Digital Energy DVD (Website)”
    • Bronze Omni Award (Graphics) – “Digital Energy DVD (Website)”
  • 1999 – 2001
    • Southeastern Conference Scholar Athlete
  • 1995 – 2000
    • University of Tennessee Men’s Track and Field Letterman (pole vault)

Speaking Engadgements

  • Omniture Summit 2008: Optimize Your Customer’s Experience Using Rich Internet Applications
  • Omniture Summit 2007: Enhance Your Customer’s Experience Using Rich Internet Applications
  • NAB 2006: Scripps Networks and Flash Video
  • NAB 2006: Adobe Theater Presentation - Flash Media Server — HGTV
  • Adobe MAX 2005:’s Interactive VoD Player — From Ingest to Ad Tracking


I've experienced a successful career as an innovator and Flash Developer focusing on video products. With an entrepreneurial mindset and a strong understanding of making ideas come to life quickly, I find the strategy of an idea more rewarding and mostly enjoy molding ideas into businesses. I involve myself with products, presentations, and conversations in order to bridge the gap between business and technology, in turn creating products that enable users to better their lives.

I am a former University of Tennessee pole vaulter and pole vault coach, now focusing my time developing new ideas, blogging, speaking and admiring all that is business and technology.


• Start-ups• Technology• Entrepreneurship• Innovation• Product Evangelism• Pole Vault• College Football


Management & Leadership

  • Adept with public speaking events for technical, creative and business presentations all using hands-on and theoretical approaches
  • Experience with athletic coaching in multiple NCAA and professional national championship events and assistance in the 2004 Summer Olympics
  • Experience managing production staff, providing and delivering performance evaluations
  • Confident leading multiple internal and external teams, both creative and technical, in the development and maintenance of high traffic online products and properties
  • Adept at establishing, defining and filtering product requirements to meet the customers needs and internal business timelines

Design, Identity & Creativity

  • Proficient with experience, interaction, and visual design for print and online identities
  • Experience creating and using visual design patterns to drive consistency for the user

Technical Program & System Knowledge

  • Skilled with the following: Flash, ActionScript (1, 2, 3), Flash Remoting, Flash Video, Flash Media Server, Flex, AIR, Flash Lite, JavaScript, AJAX, HTML, CSS, XML, MS SQL, MySQL, PhotoShop, Fireworks, Omniture, DART

Other Technical and Miscellaneous skills

  • Experienced with resourceful technology purchasing for development and production needs
  • Competent at creating testing strategies and close monitoring of quality assurance techniques
  • Ability to create and implement A/B and Multi-Variant testing strategies
  • Proficient with disruptive innovation models and experiments
  • Experienced with multiple ad serving technologies
  • Experienced with multiple 3rd party systems integrations