Tegan Mc Rae

Tegan Mc Rae

Work History

Work History

Community Management/Analytics/Marketing

PetSmart Corporate

I am contracted with PetSmart to assist their media and marketing department in time of high consumer need. My main duties are managing their thriving online community, fielding PR inquiries, and measuring ROI and growth. Also, looking at adorable puppies all day.


  • Facebook community management
  • Event creation
  • Conference assistance
  • Twitter community management
  • News aggregation
  • Google+ optimization¬†
  • Social analytics
  • PR monitoring
Jan 2011 - Mar 2012

Media Strategist


I worked as the company Media Strategist for over a year building the marketing division from scratch. Over the course of my time at Integrate I implemented multiple advertising campaigns and maintained client communities of over 100 companies. My duties included:

  • Onsite and offsite optimization
  • Social media maintenance
  • Video advertising
  • Content writing
  • Community Management
  • Reputation Management
  • Marketing strategy and campaign implementation
  • Client communication management
Apr 2008 - Dec 2010

Consumer Relations


I worked intermittently at Yandy during periods of high consumer needs. My duties included:

  • Customer service
  • Community management
  • Social media maintenance¬†
  • Search Engine Optimization
  • Copy writing
  • Content management
  • Consumer experience optimization
Sep 2007 - Dec 2009

Blogging Editor

Puma Press

Though I began as just an Editor for the Puma Press publication, I saw room for online growth and created an online media option for the journalism department. I assisted 20+ students every semester in creating, editing, maintaining, and marketing their blogs.


  • Taught students the importance of and the the functions of social media
  • Wordpress and Blogspot maintenance
  • Content creation
  • Weekly editing and reviews