The Keller Williams Eastland Partners 75-Point Marketing Plan1. Place your home in the Keller Williams Red Book.2. Send "Just Listed" cards to partners and affiliates in our Keller Williams database.3. Insert your home, along with several photos of your home, in our web site, which will give your home exposure to several Buyers.4. Submit professional photos of your home to millions of prospective Buyers through our web site at www.KW.com. Plus, www.KW.com is linked to several other web sites which are sought out buy Buyers who are looking to purchase a home.5. Distribute color fliers featuring your home to Realtors in the Keller Williams Eastland Partners office.6. Place your home on Facebook.7. Promote your property to all top-producers in all Real Estate Offices.8. Help the Seller relocate locally, or out of area, through our network of highly-experienced Keller Williams agents located across the country. This enables the Seller to get assistance from the highest quality agents on both sides of their transaction...the sale of their home and the subsequent purchase of a new home...makign the process stress-free and worry-free. A win-win for the Seller. 9. Prepare a Comparative Market Analysis, a "CMA".10. Send a personalized letter to residents in the immediate neighborhood promoting the features and lifestyle benefits of your home.11. Weekly meetings are held with the Keller Williams team to review what steps have been taken during the week pertaining to the marketing of your home.12. Advertise your home on other co-op listing fliers.13. Maximize showing potential through professional signage. Keller Williams has the most recognizable Logo and Trademark in the Kansas City Metropolitan Area.14. Electronically submit the listing information to the heavily-trafficked Multiple Listing Service - "MLS".15. Enter the Seller's name and address in the Keller Williams computer system in order to keep the Seller informed of market changes, mortgage rate fluctuations, sales trends, and other market characteristics that may affect the value and the marketability of your home.16. Provide Open Houses with a licensed Realtor at the Seller's request. 17. Explain the Seller's Property Disclosure Statement that will be presented to the Buyer.18. Price the property right the first time in order to open the market vs.. narrowing the market.19. Promote your home weekly at the weekly Keller Williams Eastland Partners company meeting.20. Advertise your home electronically to all KC Metro Realtors with full-color fliers e-mailed directly to the Realtors' inboxes.21. Suggest, or advise, necessary changes to make the home more "saleable" or attractive to more Buyers.22. Contact my Buyer leads, centers of influence, and past Clients for potential Buyers.23. Have cooperating brokers in the area tour your home.24. Assist a qualified Seller with interim financing, if necessary.25. Provide a professional home staging consultation, if requested.26. Provide professional photography.27. Prepare a full color photo flyer with features of your home to leave at your home for potential Buyers to take with them after showings.28. Submit your home to top Internet sites, such as Realtor.com, HomesandLand.com, Yahoo Real Estate, Homes.com, MSN Real Estate, along with many, many more top real estate web sites.29. Submit your home to web-based buyer classifieds, such as Trulia, Craigslist, and Zillow. 30. Promote your home at all Multiple Listing Service - "MLS" association marketing sessions.31. Represent the Seller on all offer presentations, helping to negotiate the best price and the best terms for the Seller.32. Handle the escrow process for the Seller.33. Research the home's current use and zoning use.34. Provide the Seller with a list of reputable vendors.35. Research county records in order to verify the property's legal information, while making this information available to prospective Buyers.36. Provide a Staging Checklist and suggest constructive changes to the home in order to increase its appeal to prospective Buyers.37. Provide the Seller with a Showing Checklist, complete with showing guidelines, helping to prepare the home for buyer appointments.38. Obtain Seller contact information, which is important for follow-up and emergency contacts.39. Research ownership type and deed type.40. Research the property's land us, possible deed restrictions, and easements.41. Prepare the Seller's Net Proceeds Sheet to show Seller expenses, closing costs, and potential net proceeds from the sale.42. Determine if the property qualify to be toured by agents from my office following the weekly Keller Williams meeting.43. Determine if the property qualifies for our "SMART SELLER" Program.44. Meet with our Transaction Coordinator daily for status updates on the closing process.45. Email the Seller with Buyer feedback and property reports.46. Pre-qualify all prospective Buyers in order to avoid wasting the Seller's time with "shoppers".47.Monitor the Buyer's mortgage application process in order to insure the timely issuance of a loan commitment.48. Make all necessary arrangements with the Title Company.49. Monitor Buyer and Agent feedback and suggest necessary changes to the offered sales price.50. Require that all offers include a Buyer pre-approval, along with proof of funds for a down payment.51. Make available the entire Keller Williams team so that Buyer questions can be handled in a timely manner.52. Provide the Seller with a blank copy of the Residential Purchase Agreement.53. Update qualified Buyers with the property information.54. Qualify prospective Buyers, assisting them with obtaining suitable mortgage terms through a Keller Williams Eastland Partners preferred mortgage lender.55. Target the local real estate market in order to determine who would be the most likely Buyer willing to pay the highest price to the Seller.56. Follow up with all Buyer leads and Buyer inquiries.57. Track all information in order to determine where the Buyers are obtaining their information about your home.58. Consistently improve marketing.59. Discuss qualifications of prospective Buyers in order to determine Buyer motivation, along with the Buyer's ability to purchase the home and close on the home in a timely manner.60. Explain our Listing Cancellation Policy, and our 100% SATISFACTION GUARANTEE.61. Telemarket to attract more prospective Buyers.62. Provide Buyer Profile Reports.63. The COMMUNICATION GUARANTEE...we call the Seller every Wednesday, or the Seller fires us.64. Work with our specialized team of licensed assistants.65. Telemarket in order to attract more potential Buyers to your home.66. Follow up with the Seller in order to determine if they may have procured a Buyer through the "SMART SELLER" Program.67. Cooperate with all Real Estate Companies.68. Provide a Homeowner Guide and prepare the home to be shown while overseeing inspection reports.69. Coordinate the scheduling of the appraisal, supplying additional comps to the appraiser, if necessary.70. Set up the final walk-through of your home for the Buyer and the Buyer's Agent.71. Meet with our preferred lenders to see if they have any prospective Buyers who may be interested in your home.72. Arrange for the transfer of home keys, garage door openers, mail box keys, community pool keys, and any home warranties, while educating the Buyer on neighborhood policies.73. Help the Seller find their next home.74. Obtain one set of keys which will be inserted into the lock box.75. Stay in touch with the Seller.The 75-Point Marketing Plan is offered through Keller Williams Real Estate Eastland Partners, 10945 East Valley View Parkway, Suite H, Independence, MO 64055. Ted Ulan Ihde is a licensed Real Estate Salesperson with Keller Williams Real Estate Eastland Partners, Missouri Real Estate Salesperson license number 2012016292. Email contact: tihde.research@gmail.com. Office phone: 816-268-3800. Direct phone: 816-699-6804.