Vice President, Digital Director
Advancing the digital practices at both Havas Life London and Health 4 Brands EU. Digital evangelist, providing digital, mobile and social media strategy, digital creative direction, new business development and internal education to these Havas Health network healthcare agencies. Identifies resources and production solutions required for operationalisation and localisation of digital work to serve the needs of our clients in UK and EMEA and deliver meaningful healthcare programmes to both HCPs and patients.
- Result: Successfully contributed and led pitch development as global and EU hub for clients such as BMS, Novo Nordisk, and Roche local UK business such as Napp and Merck Serono. Developed both HCP and patient sites, eDetails and CLM platforms, NPP programming, remote monitoring and patient support apps, cost calculators and games. Created and facilitated digital workshops for clients as well as speaker at agency sponsored client events. Participated in identification and acquisition of CreativeLynx to increase digital footprint of network in EU.