Work History

Work History
Oct 2007 - Apr 2009

Marketing and Sales Coordinator

Embassy Flavours Ltd.
  • Developed a variety of marketing collateral including brochures, sell sheets and labels, targeted to both existing and potential customers
  • Revised and produced content on company website to create a more user-friendly web presence while maintaining brand identity and image
  • Worked closely with President and Technical Account Managers to achieve strategic objectives including revenue growth, increased international exposure and relationship generation
  • Event logistics: supervised set-up, created promotional material, organized food and rentals, invited guests, handled PR. Events included: trade shows, customer events and charity events
  • Conducted market research and trend analyses for new product development projects
  • Created presentations of new product concepts for commercial bakeries, quick service restaurants and retail supermarkets
  • Fostered key customer relationships by acting as the go-to-person for samples, quotes and product information
May 2007 - Oct 2007

Marketing Coordinator

OEM Corporation/ OfficeLink
  • Wrote and produced sell sheets and marketing material for promotional packages
  • Liaised with a Radio Station to create radio and online advertisements
  • Found new sources of advertising and promotions to increase awareness of retail store
  • Assisted with re-launch of retail store which included merchandising and POS material
  • Worked with Web Designer to re-launch company website. Wrote content, created graphics and guided website design
May 2003 - Sep 2006

Service Provider (Summer Position)

  • Maintained the highest levels of service while catering to the needs of guests and residents
  • Organized and maintained an orderly and efficient working environment
  • Assisted in Food Catering and Event Planning
  • Trained and mentored new staff
  • Helped to create procedural manual
Oct 2005 - May 2006

Marketing Coordinator

Selfridges & Co.
  • Focused on Brand Communication and Business Development
  • Business Development tasks included: Wrote direct mail pieces, updated research and analyzed trends
  • Helped to develop presentations for use in Management training and updated Business Research Manuals with consumer research findings
  • Created a database of foreign spenders for use in marketing and promotions
  • Assisted with CMS website development, updated graphics and written content

Education

Education

Certificate in Culinary Arts

George Brown College

Completed Culinary Arts I

Currently enrolled in Culinary Arts II

Courses to complete: Catering Cuisine, French Cuisine, Italy - Northern Cuisine, Italy  - Southern Cuisine, Mediterranean Cuisine, Spanish Regional Cuisine

Nov 2007 - Dec 2007

Excel Level I

Seneca College

Topics Included: Formulas, formatting and customizing worksheets, charting, graphing, pivot tables and macros

2002 - 2007

Bachelor of Commerce (Honours Business Administration)

The Odette School of Business

  • Major in Marketing
  • Minor in Political Science

Skills

Skills

CRM

Customer Relationship Management Expert. Created and Maintained Templates. Explored addition uses to maximize programs potential.

Manufacturing Programs

ACCPAC & MYSIS

Publishing and Design Programs

Adobe Photoshop & QuarkXPress

Websites

Able to create HTML websites, as well as an understanding CMS website design.

French

Conversational in French after the completion of nine years in a French Immersion Program.

Microsoft Office

Excel, Ms Word & PowerPoint