Tasneem Bandukwala

EXECUTIVE SUMMARY

A result-oriented leader & driver of initiatives in communication and public relations, event planning, business development, brand management, with 12 years of experience in public, private and not for profit spheres. Proven ability to translate ideas and design across all organisational levels to positively impact an organizations visibility, strategic direction and financial performance. 

Wor EXPERIENCE

Work History
Aug 2015 - Present

Marketing Associate         

Toronto CPR

Leading Red Cross First Aid & CPR training Partner in Ontario

  • Coordinated with internal & external stakeholders to aid Improvement in Business Processes & eliminated redundancy - Invoicing Process, Process for Rescheduling a course, Roster Management
  • Increased prepaid registration by 20% and reduced no show rate by analyzing attendance data and ran specific campaigns aimed at target groups
  • Managed accounts including  George Brown College,  Starbucks,  GAP, CN Rail, Loblaws and more
Feb 2016 - Present

Social Media Consultant (Contract)

GERRARD INDIA BAZAAR BIA (Business Improvement Area)

A Project by the City of Toronto to preserve the South Asian Culture

  • Educated and trained 122 business owners on the Gerrard India Bazaar on social media usage and its importance, collated their social media presence, linked them to GIBBIA social media properties. 
  • Align social communications with broader business goals and functions
  • Provided ongoing content for social media including: articles, press releases, biographies, etc.


Jul 2015 - Aug 2015

Assistant Event Coordinator

GERRARD INDIA BAZAAR BIA (Business Improvement Area) - FESTIVAL OF SOUTH ASIA
  • Recruited, trained, supervised 30+ volunteers for the 2 day event
  • Planned timelines to coordinate pre-event logistics, set-up and registrations
  • Acted as Head quarters all Sponsors and the Event Management company's queries

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