Public Affairs and Media Relations Specialist
Coordinated, developed, and assisted with projects and initiatives through techniques such as: communications, community development, community relations, company giving programs, media relations, and pr/marketing. Budgeted, and executed the "Color COUNTRY Purple" campaign for the American Cancer Society while managing event volunteers, developed communication strategies, plans and messages to support key initiatives. Assisted with the implementation of public affairs projects including Portland, OR Farmers Market Reusable Bag Contest and Art Gallery, where I wrote the Media Alert, designed promotional posters, and other communication as needed. I also assisted in the execution of Money Smart Week for public financial literacy, where I successfully took the initiative to partner with the Bloomington Edge Football team. The team made an appearance, read to the kids, and autographed books provided by COUNTRY Financial. This effort not only led to an increased in participants at the Bloomington Public Library location by 50%, but also increase the number of fans who attended the game that night as the team provided all children and parents free entry passes.