Instrumental in raising the organization's visibility in the international/national community through creative marketing campaigns. Develops and maintains national strategic marketing plans. Updates and maintains the IETF's Web site while planning and managing monthly e-newsletters and the award-winning quarterly membership magazine. Drafts and distributes news releases and designs flyers, graphics, electronic communications and other marketing material for major events hosted by the IETF. Assists in all planning and execution of regional educational events. Designs and writes annual report distributed to high level donors and corporate sponsors. Reaches out to general public, corporate partners and donors with the message about the IETF's mission to increase greater awareness about essential tremor. Leads collaborations with staff on new ideas, directions, and venues to increase donor revenue.