Senior level digital marketing professional with proven success in using integrated customer demand and acquisition-marketing strategies to create qualified sales opportunities. Most recent professional experience includes defining and implementing a consistent digital brand experience across a global organization. Director level experience managing budgets of over $2 million, a globally disperse teams and external agencies. In my current tenure as head of Attunity's digital marketing, I have transformed the company's digital marketing strategies by implementing best in practice inbound, social and content marketing programs. At Iron Mountain, architected the inbound marketing operations infrastructure and developed the digital marketing strategy, which serves as the foundation for rules-based measurable marketing and management of over fifteen web properties.
Proven experience in establishing the teams, infrastructure and methodologies that are needed to lead a successful inbound marketing platform and digital marketing department while at the same time ensuring all activities are rooted in one core principle—a positive brand experience for customers.