Susana Herreros Fraile

Susana Herreros Fraile

Summary

An experienced web designer proficient in W3C web standard HTML/CSS and multiple design applications. Has designed and programmed: website pages; email newsletters; animated banners; mini-sites; interactive Flash games and presentations; for e-commerce and web design companies. Hopes to create firm ties in a close-knit marketing setting and further establish design expertise. Above, following the link, you can find a piece of my online portfolio, my skills and screenshots of my work. I hope all this information will be useful, so you can make yourself a more accurate idea about my work.

Susana

Work History

Work History
Oct 2010 - Present

Marketing web designer

HomeAway Ltd

HomeAway is the world's leader in marketing holiday rental properties through the internet.

Marketing web designer:

  • Proficient in latest software packages used in designing graphical content for advertising and promotional activities.
  • Responsible for design, site structure (information architecture), and daily maintenance of a global website and many of it’s localized sites.
  • Ensuring smooth running of projects and resolving any issues arising in the process.
  • Creating and managing on-site CMS pages layout, visual appearance, usability and performance in 4 languages.
  • XHTML & CSS coding, image editing, basic SEO and analytics reporting.Ability to work within and manage a brand style guide.
Mar 2010 - Oct 2010

Web Designer

Syncoms, Synchronized Communications

The Syncoms Group includes e-retailers in the computer peripherals and printing sectors. 

Web Designer: Redesigned complete PrintExpress.co.uk e-commerce website. Hence established standard page layout and brand design. Design tasks included: 
  • Work with in-house task system - producing web banners and daily site enhancements
  • Produce and develop micro sites and landing pages
  • Review and enhance existing online information and marketing sites 
Email Newsletter Designer: Design, creation and delivery of weekly HTML newsletters for numerous businesses including PrintExpress.co.uk; Printerinks.com; Clickinks.com and 999inks.co.uk. Designed email template for each company. Demonstrated: multi-tasking ability and independent work ethic.Off Line Designer. Complete design concept from brief to finished artwork of mail pieces, Post cards, business reply mailers or in-envelope mailers and bookmarks.
Apr 2008 - Jun 2009

Web Designer

Adesis Netlife

Adesis Netlife creates websites and net marketing campaigns to client specifications.

Web Designer: Website design to specification from initial wireframe concepts, for data, news and marketing sites. Included designing to W3C web standard/seo compliant design and cross-browser compatible requirements. Ensured clients' brand consistency using existing marketing materials. Demonstrated: ability to meet external client needs. Flash Game Programmer: Built Flash banners and games to client requirements in Actionscript 2. Demonstrated: imagination; ability to build polished software. 
Feb 2007 - Apr 2008

Multimedia Designer

Versus Publicidad

Versus Publicidad plans and implements multi-media campaigns to client briefs. Multi-Media Designer: Created interactive Flash projects and presentations for several businesses. Included adding AfterEffects touches and Action Script 2 interactions.Designed and built client sites using both Flash and HTML/CSS. 

Sep 2005 - Sep 2006

Photomechanics and New Technologies

Diario El Mundo

One of most important Newspaper of Spain. Working on ICC color profiles technicals testings and standardization production process.

Feb 2004 - Aug 2005

Graphic Design

Pool, Creaciones Publicitarias

Pool is an independent design and marketing agency based in Madrid.Conceptualized, built leaflets, posters and branding image with QuarkXpress, Phostoshop and Freehand. Later, in the same company working closely with the client as part of a small eam of motivated individuals to create a visually provocative and exploration of the client’s thesis.When required, build requirements with marketers on design best practices.

Education

Education
Nov 2005 - Nov 2006

Master

Escuela profesional CICE

Designed and developed sites using programs such as: Flash, DreamWeaver and AfterEffects. 

Sep 2002 - Jun 2004

Higher Degree,

IES Puerta Bonita

Planned and implemented direct marketing campaign to complete course. Solely responsible for planning; proofing; pre-press; then printing the materials. 

Skills

Skills

PHP

Working knowledge of PHP working on Wordpress Platform.

Javascript

Working knowledge of Javascript libraries like Jquery and Mootools to implement on several websites.Working knowledge of Javascript libraries like Jquery and Mootools to implement on several websites.  

Flash and AS2

Working knowledge of ActionScript 2.0, including external file referencing, game programming and interactivity.

CSS · HTML · XHTML

Implementation of CSS-based designs for greater browser compatibility and visual control. Code-compliant xHTML site development. Code structure designed for maximum Search Engine Optimization benefits.

CVS · SVN

Version Control Software.

Adobe CS3

Proficient knowledge of Photoshop, Illustrator, InDesign, Acrobat, ImageReady (CS2 and below), Dreamweaver and Flash. Working knowledge of ActionScript 2.0, including external file referencing, game programming and interactivity.

PC Platform

Proficient knowledge of Windows components, including driver compatibility, font management, resource management, file structure/management, User Account Controls and enhanced Vista security options.

Mac OSX Platform

I couldn't survive without Quicksilver.