Career Objective

As a degreed professional with managerial experience, I offer a background in strategic communications, marketing, counseling/advising and professional development. I am seeking a full-time position with an organization that can benefit from my extensive knowledge of the Dallas-Fort Worth area businesses and events paired with my exceptional marketing research and customer service skills.

2013-2014 Portfolio

Work History

Work History
May 2012 - Present

Manager, Dallas Online Information Center

National University


  • Improved center operations by increasing overall admissions each year by an average of 34%, students in class by 84%, and student retention rose from 32% to 82%
  • Highest month-over-month growth was 300% for admissions and 140% for students in class.

Job Duties:

  • Hire/Train/Oversee group of Admissions/Academic Advisors.
  • Support staff to promote personal and professional growth.
  • Initiate and maintain contact with prospective students concerning their interest in returning to school.
  • Advise students of various online degree programs and certifications.
  • Enroll and schedule students for classes.
  • Contact current/discontinued students to maximize student retention efforts.
  • Research and attend various corporate and community outreaches to promote National University.
  • Network with local area businesses and chambers of commerce to create educational partnerships.
  • Provide accurate daily/monthly/quarterly reports related to net operating income, lead conversion, students in class, and overall advisor performance.
  • Establish and maintain facility budgets and contracts to ensure full performance of office while saving money, where possible.
Jun 2010 - Dec 2012

Tourism Ambassador

Dallas Convention and Visitors Bureau

Job Duties:

  • Work with the Dallas Tourist Information Center to provide maps, information, and brochures to new residents and tourists in the Dallas/Fort Worth area.
  • Set up a booth at Dallas Convention Center to provide maps and promote awareness of city events, and temporary exhibits to convention attendees.
  • Contact new and existing businesses in the Dallas/Fort Worth area to promote the benefits of a DCVB membership.
  • Contact/visit members to obtain brochures/flyers to place in Tourist Information Center.
  • Communicate with other local CVB's to receive up-to-date information regarding upcoming regional events.
  • Work with Tourist Center Manager to train and mentor new employees.
  • Take initiative to create custom brochures for tourists needing additional assistance. Custom brochures include multilingual maps/locations, information on less popular sites, and lists of "trip itineraries" based on a theme (arts, history, unusual, etc.).
Feb 2012 - May 2012

Enrollment Counselor

National University


  • Consistently maintained highest enrollment, student in class, and retention numbers for Dallas center
  • Promoted to Manager within 4 months

Job Duties:

  • Initiate and maintain contact with prospective students concerning their interest in returning to school.
  • Advise students of various online degree programs and certifications.
  • Provide prospective students with "Unofficial Program Estimates" that use official transcript information to estimate transferable coursework and number of classes needed to satisfy specific degree requirements.
  • Enroll and schedule students for classes.
  • Perform retention efforts to ensure at least 80% of active students were currently taking classes at National University.
  • Research and attend various corporate/community outreaches to promote National University.
  • Perform various managerial reports and attendmeetings during transition to a new center manager.
Sep 2011 - Nov 2011

Student Support Specialist

Tutors with Computers

Seasonal Job Duties:

  • Visit at-risk youth at home to promote a free, at-home math and English tutoring service.
  • Set up a booth during Dallas County Public School lunches and PTA meetings to promote TWC's free, at-home math and English tutoring service for at-risk youth.
  • Deliver tutoring materials to participating students' houses and instruct youth on software operation and program expectations.
  • Follow up with students and parents via phone to ensure satisfaction.
Apr 2008 - Nov 2011

Promotions Associate

RALLY Marketing Group

Job Duties:

  • Work in a team environment to increase brand awareness and promote new products from various large corporations such as Starbucks, 7-11, Rancher's Reserve, and Proctor and Gamble.
  • Assist team with preparation of samples, crowd management, and new employee training.
  • Maintain event inventory and budgeting reports for Team Lead.
  • Attend various corporate and community outreaches and set up informational booths to provide information to thousands of event attendees.
  • Research upcoming regional events to discover opportunities to promote client corporations.
Oct 2009 - May 2010

Promotions Associate

Eleven Agency

Seasonal Job Duties:

  • Work independently to promote and sell the Dolce Gusto coffee machine and accessories.
  • Work independently to promote Michelob Ultra and Stella Artois beverages to qualified consumers.
  • Research and negotiate dates/times with potential host stores to ensure events will be profitable.
  • Work with host store in ensuring inventory, setting up/tearing down promotional booth, marketing, and various other duties.


May 2013 - Jun 2014

Master of Arts

National University

Core Coursework Completed:

  • Communication in a Global Environment (COM600)
  • Integrated Marketing Communications (COM610)
  • Research Methods (COM615)
  • Crisis Communications Management (COM620)
  • Campaign and Program Management (COM625)
  • Campaign and Program Evaluation (COM630)
  • Management of Creativity (COM635)
  • Persuasion (COM640)
  • Legal and Ethical Issues (COM650)
  • Capstone Project (COM660)
Aug 2007 - May 2011

Bachelor of Arts

University of Texas at Arlington

Core Coursework Completed:

  • Research Design and Statistics I (PSYC2443)
  • Research Design and Statistics II (PSYC2444)
  • Psychology of Human Relations (PSYC3301)
  • Business Psychology (PSYC3302)
  • Forensic Psychology (PSYC3306)
  • Psychology of Personality (PSYC3314)
  • Social Psychology (PSYC3315)
  • Social Processes Lab (PSYC3144)
  • Clinical and Counseling Psychology (PSYC3317)
  • Psychology of Adolescence (PSYC3319)
  • Animal Behavior (PSYC3326)
  • Experimental Analysis/Behavior (PSYC3420)
  • Health Psychology (PSYC4157)
  • Health Psychology Lab (PSYC3143)
  • Behavior Therapy (PSYC4310)
  • Evolutionary Psychology (PSYC4356)



Google Docs/Drive

Microsoft Office

Includes Word, Excel, PowerPoint, Publisher, and Outlook

Oracle PeopleSoft

Oracle's PeopleSoft applications are designed to address the most complex business requirements. They provide comprehensive business and industry solutions, enabling organizations to increase productivity, accelerate business performance, and provide a lower cost of ownership.

Talisma CRM

With Talisma CRM software, customer profiles are always current to help service agents resolve issues quickly and effectively. A complete suite of communication tools enables them to interact with customers by phone, Web, email, live chat, co-browsing, and instant messaging, while the system easily updates the current record of all customer communications.


Jun 2010 - Oct 2013

Certified Tourism Ambassador

Tourism Ambassador Institute
Jan 2010 - Dec 2012

TABC Certification

Texas Alcoholic Beverage Commission