Music: rock and blues guitar player

Sport: swim, volley, beach volley

No profit: volunteer for int'l no profit organization


I have an University  Degree in Economy with thesis in Web Marketing and MP3 e-commerce.

I have worked for 7 years in an IT company like Product Manager, Marketing Communication Specialist and Marketing Operations Manager.

My top skills are

  • web marketing project
  • web site development and promotion
  • communication
  • trade marketing

In 2009 I have worked with an In't company in industrial machine production like Business Development Manager.

Work experience

Work experience
Mar 2009 - Aug 2009

Business Development Manager

Doosan Infracore Europe
  • Geo-marketing analysis
  • New business in vertical market
  • Business development with new dealers
  • Channel marketing support
Jan 2003 - Dec 2008

Marketing Operations Manager

Atlantis Land SpA

Web Marketing

  • Marketing plan: target, cluster, timing, application, budget
  • Competitors analysis
  • Web site planning and development:contents, structure, interface, surfing
  • Online promotion: banner campaign, interstitial web page, pop-up and pop-under banners, sponsorship
  • SEO and SEM
  • Email marketing
  • Web site access analysis


  • Advertising plan
  • Fair, trade show and training
  • Below the line: brochure, catalogues, merchandising
  • Press: press release, newsletter, product test and journalist relationship

Trade Marketing

  • Marketing support for distributors
  • Fidelity program for dealers
  • Sales analysis and promotions
  • Direct marketing
Oct 2001 - Dec 2002

Product Manager

Atlantis Land Spa
  • In't suppliers management
  • Competitors analysis and pricing
  • Packaging, product marketing document and interactive multimedia tutorial
  • Advertising product plan
  • In-store communication


1994 - 2000


Università Cattolica del Sacro Cuore

Thesis: “New Economy and MP3 market distributions"

1989 - 1994


ITC Schiapparelli



Photoshop CS, Image Ready CS, Dreamweaver 8

Word, Excel, Power Point

French language

English language



Training courses

Dale Carnegie Trainig
2005 - 2005

Web marketing

Marcello Tansini - Webmasterpoint
2001 - 2001

Web marketing and digital economy