Jan 2013 - Jul 2015
- Developing a marketing team to implement strategy & delivering on objectives.
- Prepared the pricing strategy of the product.
- Design, implement & facilitate an effective local & national marketing strategy.
- Carrying out effective research & intelligence into competitor products & other trends.
- Constantly improving business development activities.
- Overseeing and managing financial budgets.
- Manage daily activities with PR, press and marketing communications agencies.
- Develop partnerships & relationships with third parties to meet strategic objectives. Identifying key marketing opportunities.
- Making sure that campaigns run to deadline and on budget.
- Online campaigns, web site, use of digital/social media.
- Budget setting and control, including measurement and return on investment.
- Exceptional project and time management skills.