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SONIA Navarro

  • Niteroi |Brazil|Brazilian|Single|51l|
  • 55 21 999479969

 Sales & Marketing/Business Development and Client Services

Professional Summary

Strategic and Innovative Professional, with over 15 years’ career leading Sales and Customer Services across high quality service sector businesses. Continuously forming strong alliances with savvy clients by providing superior customer service accompanied by up to date industry knowledge, attentive to details and excellent presentation skills, with follow up and follow through procedures. Proven ability in leading business transformation and demonstrating a passion for maximizing sales, services and adding value. Seeking employment for the vacancy at hand to put to use one of my skills in Negotiation, Management through retention and Customer Services with commitment to Total Quality and Results.

Academic Credentials







Work experience


MARRIOTT HOTEL| Rio de Janeiro, Brazil|

MARRIOTT HOTEL| Rio de Janeiro, Brazil|
Coordinated the management of ISO 9001:-Checked compliance with the client if the issues were resolved satisfactorily. Worked with each customer to establish business objectives of travel program and develop plan to achieve objectives, tracks and reports progress to goals with the customer through monthly, quarterly and annual reviews.

Account Manager

BCD Travel
AVIPAM,| Rio de Janeiro, Brazil Account Manager Selected Results: Managed and Generated approximately two invitations to bid, RFPs, RFIs weekly, clarifying queries and negotiations. Developed business plan to penetrate local, regional, and national corporate sector. Acquired and maintained relationship with British Consulate, Maritime, Oil & Gas market. Initiating and planning of Sales blitz and updating Sales Force. Provided onsite training to the Sales team. ATPI GRIFFINSTONE Travel USA,| Brazil

Sales Manager

Marine & Offshore
Sales Manager

Manager of Client Services

Marine & Offshore
Manager of Client Services Served as a key member of executive team developing sales strategies and services for a Maritime Travel company. Managed a team of 25 staff. Formulate Service, brand planning and business-development strategies to drive revenue growth. Managed over 100 accounts by monitoring production, establishing rates and maintaining strong client relationships. Selected Results: Increased the customer-satisfaction by level of 60% by educating the staff in customer service etiquette. Revived struggling operation to a turnaround success story. Revamped pricing strategy, trained a high-performance operational team and helped boost corporate image. Demonstrated an unwavering commitment to customer service, adding new customers while maintaining high service levels with existing accounts. Re-negotiation of prices restructuring payment timelines and SLAs. Benefited the company by saving over 10 % of the cost on its most important supply contracts. Coordinated with operations, accounting and IT; prepared all necessary materials; and conducted all necessary meetings to implement each new client successfully. Coordinated implementation of new clients and ensures agreements made at time of proposal are implemented. Led bidding processes, which resulted in contract signed with Odebrecht Oil & Gas. Represented over R$ 6M in sales for the company invoicing. Built a great team of committed staff in Brazil and in Mumbai, who understood the importance of their role to ensure that they will achieve service levels, maximize revenue in order to meet company goals. Prepared reports on a monthly basis assessed from Guest Satisfaction surveys. Maintain accurate and current client contact files in company sales database.(Sales Force CRM). In charge for securing a contract with Aldelia Group Dubai, this business brought revenues of over R$ 2M per month with the rig mobilization of 120 crew personnel.

Senior Account Manager

JW MARRIOTT HOTEL| Rio de Janeiro, Brazil Senior Account Manager Oil & Gas market

Pleno Account Manager

Pleno Account Manager Corporate

Account Manager

Account Manager All channels Provided consultative sales of luxury hotel services to assigned accounts. Prospected for customers through cold calls, referrals and networking. Qualified leads, negotiated with corporate customers, closed deals and managed accounts. Selected Results: Participated of Marriott Hotel Sales Strategy and Operation implementation for the company opening in. Actively promoted the Hotel services and developed the business pursues initiatives to capitalize on strengths and market opportunities, and to counter competitive threats. Developed a worldwide study of O&G(market demand) for local region and abroad, applied in varied studies such as investment analysis, price scenarios & commercial. Surpassed all targets and budgets with positive occupancy from 1st Month of hotel opening. Demonstrated an unwavering commitment to customer service, adding new customers while maintaining high service levels with existing accounts. Established International sales and marketing initiatives with a concentration in USA and Europe. Devised system for over forty Business Transient Accounts that produced over $4M in room revenue per period. Develop a Key Account Management Plan and Conduct Client business reviews for assigned accounts per agreed periodicity with the client. Business reviews to be in the form of meetings with minutes and a formal presentation of data/important benefits and outcomes. Managed over 150 accounts by monitoring production, negotiating promos, establishing rates, and maintaining strong client relationships. Handling the Global/Local Corporate, Gov. accounts including knowledge and experience in consortium, FIT and wholesale markets. Extensive traveling to maintain and develop relationships with customers as well as to represent the company on international trade shows to prospect new clients. Studying our market share and Successfully shifted business from main competitors. Sell hotel guestrooms groups, catering services, and banquet facilities through direct client contact to maximize total rooms revenues and profits. International key accounts management. Conducts tours of the hotel, coordinates or participates in client functions/activities(trade shows, seminars, conventions, etc.) as necessary to solidify relationships and improve customer knowledge of Marriott products/services and benefits. Performed comprehensive presentations and training sessions to travel agents, corporate and wholesale companies. Ensure that banquet bookings, requirements and set-up are met for the

Senior Account Manager

LE MERIDIEN HOTEL, Rio de Janeiro, Brazil Senior Account Manager

Reservation Agent

Reservation Agent

Telephone Operator

Telephone Operator, Selected Results: Promoted from Reservations to Sales Account Manager due to my dedication and performance in the capacity of Sales management, to take more active role and to further develop business. Acquired and built relationship with Gov., Consulting, Oil & Gas and British Consulate. Developing and maintaining customer relationship through National an International Site Inspections, sales blitz and entertainment. Represented the hotel in multiple shows in Brazil and U.S.A.