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Work experience

Feb 2011Present

Historical Interpreter

Mill City Museum - MN Historical Society

The Mill City Museum is nestled in the 120-year old fire-damaged ruins of the historic Washburn A-Mill, the world’s greatest flourmill for over 85-years. The Museum draws 45,000 visitors per year, plus hundreds of special group and educational events.

  • Host diverse groups as they tour the museum, teaching historical content related to the vast array of artifacts and historical architectural environment. Share countless facts and enlivening stories, reaching visitors in a meaningful and enjoyable way. Guests leave knowing how agriculture, hydro-power, and railroads combined to make Minneapolis the milling capital of the world, and an international business icon.
  • Provide customer service excellence during interactions with staff, members, volunteers, and guests. Reinforce museum policies while keeping a positive atmosphere.  Handle tough situations and unhappy customers. Customer surveys returned with positive responses specific to my classes, noting enthusiasm, connection to classroom curriculum and ability to provide reflection for understanding. Actual survey comment: “Shelby was the best person we've had in the water lab and flour tower. She gave us more information and made it at the kids' level better than everyone I've had in the past 3 years.”
Dec 2012Present

Administrator

Progressive Consulting Engineers

The glue that holds the whole office together--- updating accounts, editing specifications, client services, graphic design, IT trouble-shooting and records management. My right-brained creative skills add a bit of excitement to the office; keeping the engineers and management team organized and productive in new ways.

Oct 2011Jan 2014

Rockstar Volunteer

Richfield Historical Society

Utilizing my creative skills and administration training, I do any task this small nonprofit needs. Some days the physical demands are great when installing exhibits, others use lots of brain power like imagining new programs, designing newsletters and other communication materials. I enjoy the flexibility a small nonprofit provides! 

May 2011Dec 2011

Graduate Resident in Development

Minnesota Museum of American Art

The MMAA in St. Paul began as an art guild in the 1880’s, shifting to art school and then American art in the last decade. Management and financial difficulties prompted new leadership in 2009.  Now helping reenergize the museum program base and community support as part of my graduate studies.

  • Rebuild reputation, donor base, funding, and programming.  Utilize Past Perfect platform and historical records to manage extensive donor research and database configuration. 
  • Spearhead Give to the Max Day 2011 campaign. Craft marketing materials, donor relations, event planning, social media and evaluations. Perform public speaking engagements at the State Fair for traveling exhibit at J.V. Bailey House. 
Oct 2004Aug 2010

Site Coordinator - Lowell COMPASS & Day Camp Director

Duluth YMCA

The Duluth, Minnesota YMCA is a vibrant community organization in this historic city of 85,000 residents.  Promoted to director duties for several key programs.  Handled numerous program development, education, evaluation, marketing, and event planning tasks, plus client and customer interface. You name I did, including teaching myself how to crochet in one weekend for a yarn/fiber arts program, changing priorities and multitasking were glorious skills born from my time at the Y.

  • Site coordinator of COMPASS, a grant funded academic and cultural enrichment program.  Reach children with challenging academic and social backgrounds.  Work closely with schools and families to generate personalized learning plans.  Work with city-wide volunteer training efforts, and University service learning programs to have near one-on-one tutoring. Implement continuous improvement with program quality assessment tools. Contributor to community circle for youth development professionals.
  • Create workshops, spark marketing campaigns, represent department on Marketing committee.  Build relationships with community organizations and higher education partners.  Develop and manage staff, teaching life-skills on daily basis.  Handle budget, hiring, volunteer recruitment and training, and records management for 15 staff, 75 students, and 125 volunteers.
  • Director for YMCA Day Camp Kitchigami.  Oversee enrollment, events, marketing, logistics, community liaison, and cost control.  Cultivate hundreds of program ideas, supervise 13 staff, manage 25 volunteers, and touch 80 campers every day.  Crafted campaigns that brought in record new number of campers. Y of the USA school certified for Day Camp Directors.
  • Administrative skills abundant. Work with Microsoft office, Adobe creative Suite, online registration system Member ST, database and social media.  
Jun 2007May 2008

Education Intern

The Tweed Museum of Art & Glensheen Estate

These signature attractions in the Duluth area attract 100,000+ annual guests. Develop guest experience programs to expand museum education, and train volunteers in customer relations as well as history interpretive techniques.

  • Led the research to evolve tours across the spectrum of the Glensheen historic estate, its artifacts, art, and societal impact.  Organized, researched, implemented new tour topics for Glensheen Mansion docents.  Wrote, taught, and implemented special Greeter Program for volunteers at the Tweed Museum. 
  • Produced new tours and educational materials for Native American artworks.  Developed art adventure materials for local schools. Represent museum at conferences, including first Art Work’s meetings. 

Education

M.A.

St. Mary's University of Minnesota

M.A. in Arts and Cultural Management. Focused on full range nonprofit management including: marketing, project management, education, evaluation, strategic management, and fund development. Capstone on the guest experience and learning in an informal setting. Extensive public speaking, research and writing integrated in this program, the oldest Arts Administration program in the upper Midwest. 

20032008

B.A.

University of Minnesota - Duluth

BA Art History, with Studio Art Minor. Created a place for fellow art nerds to come together and exchange ideas and advance our careers by founding the Art History Symposium. As Vice President, foster travel to major museums, facilitate guest speakers, create fund development events, and encourage student mentoring in art.

Lived in a true Italian apartment while studying the Italian language, art, history and culture at CAPA Center in Florence. Manged to traveled throughout Europe while maintaining educational work-load. It truly was "la dolce vita" and it shaped my creativity and curiosity about nature, people, and community.  

References

Amber Warthesen

“I have had the opportunity to work with Shelby Matula in several capacities, all of which have been wonderful learning experiences. Shelby Matula is a confident and creative leader who coordinates and directs programs and activities that motivate youth. She has always been in tune with the trends and interests of younger generations, which contributes to the success of the programs she directs. In seeing Shelby work with youth it is evident her qualities are contagious; she empowers and motivates diverse groups of students to reach their full potential. In addition to these strengths, Shelby also has creative skills and experience in designing and marketing, which has been a great benefit to our department and to our summer camp programs. I am confident you would find Shelby Matula to be an asset to your team.”

Wendy Singer

"In the last year that I have worked with Shelby as a museum interpreter at Mill City Museum, I have noticed that she has a consistent and special gift for catching the attention of visitors of all ages with her positive demeanor, keeping their focus with her enthusiasm and charm, and leading them to new and important discoveries along the way. Not to mention the fact that she always has so much fun doing it! She is truly a professional each and every day and a joy to work with."

Susan Hudec

“I have worked with Shelby in an informal learning environment at the Tweed Museum of Art for several years.  Shelby is a dynamic teacher and has developed and implemented museum-based art activities and meaningful interactive tours for children, youth, and adults from a variety of ages and backgrounds."

Jodi Larson

"Shelby embodies both the grounded practicality that makes for a great leader and the thoughtful flexibility that makes any place run smoothly. Whether she is managing a project or filling in at an information desk; Shelby has a calm head in a crisis and a keen focus on both the details and the big picture. Shelby is as excellent at the business of people as she is at the business of administration."

Jeff Palmer

“Shelby Matula has proven herself to be just what all employers would like to see. She is a person who recognizes when things need to be done and does them! She does her homework and develops a proposal for how to proceed with challenges/opportunities. She takes the time to be thorough! Her enthusiasm shows and it easily spreads to those who she works with and those who she serves in her programs. I believe she asks herself how can we creatively solve this and have fun?”

Jane Johnson

“Shelby Matula fulfilled her Arts and Cultural Management graduate program residency with the Minnesota Museum of American Art from May - December 2011. She exceeded my expectations and completed new and challenging projects at a professional level. From doing major gift and grant maker research, to development of our marketing strategy for Give to the Max Day, leading gallery talks of MMAA’s special exhibition at the JV Bailey House at the Minnesota State Fair to planning logistics for a major donor/prospect trip to Duluth,  Shelby is creative and resourceful. She exhibited the leadership traits of genuineness, intelligence, integrity, and also a sense of humor!”

Artistic Endeavors

Design & Marketing Creations

Skills

  • Program management
  • Microsoft Office, all programs
  • Adobe Creative Suite
  • Past Perfect Database
  • Daxco Member ST Database
  • Social media
  • Volunteer management
  • Thinking outside the box
  • People skills & Patience
  • Writing
  • Research
  • Customer service
  • Relationship building
  • Flexibility & Adaptability

Social Media Examples

Guest Blogger: St. Paul Spot for Minnesota Museum of American Art

      http://stpaulspot.wordpress.com/2011/07/17/patio-nights-past-present-and-future/

Guest Blogger: St. Paul Spot for Minnesota Museum of American Art

      http://stpaulspot.wordpress.com/2011/08/25/fairs-circuses-and-all-things-fun/

Give to the Max Day 2011 for Minnesota Museum of American Art

      http://givemn.razoo.com/story/Mmaa-Shelby

A few words about Shelby

Vibrant Young Leader - People Oriented - Boundless Commitment - Mission Focused

Couple my passion for arts & culture with my experience in the nonprofit world and you have a leader with a bit of pizzazz. I have been fulfilling that role since 2001 in my first job as a lifeguard to today as an administrator.  Throughout the years I have grown to utilize my creative energy  in community benefit, museum, education, historical, and cultural programs.  I pride myself on my exceptional communication skills and easy-going management style.  Successful at nurturing ideas, leading staff, developing policy, and implementing programs.  Recognized for high level of integrity and emotional intelligence.  I have all the requisites … experience, exuberance, education, flexibility … and a willingness to go the extra mile, making the difference between wow and ho-hum.