What's behind pixels? People and feelings.

Work History
Work History
Aug 2015 - Present
Product Designer 
Sensis - Skip app

As Product Designer and UX I'm in charge of all creative, UX and strategy aspects of the product. Focusing on research, design and prototype I'm shaping the new user experience, as well as the new design.

I'm working close the dev team to ensure quality and to highlight priorities following agile methodologies.

I'm also collaborating with the support team to learn and improve their daily workflow, to think and create valuable contents in order to sustain the business from a customers and strategy perspective.

From a marketing and social media side I'm involved at 80% in all activities as idea-maker, lead designer and digital expert.

Also, as a big advocate of pixels and their happiness, I do love crafting meaningful design in order to satisfy them.

Ah, I cook pasta too.

Jul 2014 - Jul 2015
Senior UX & UI Designer
Dentsu Aegis Network

My role involves many activities, from the initial concept/idea and brainstorming session to UX research, wireframing, prototyping and final mockups.

I'm also involved in campaigns brainstorming as ideas-creator. I'm a mentor for two Junior designers. Also, I've an additional role that focuses on improving team-communication, researching new tools to improve the workload and finding new technologies to apply to future projects.

Oct 2013 - Jul 2014
UI & UX Designer

In 99designs I spend most of my time on redesigning existing user interfaces, improving the general UX flow and find ways to make the tool easier for users.

I worked with 4different teams and on 4different type of project at the same time, being the leader for UI-side and the idea-makers, trying to push two ideas and find the way to innovate.

Define interactions, testing user interfaces, making prototypes, design pixels were my main activities of my day workflow.

May 2013 - Aug 2013
UI & UX Designer
Flint Interactive

In Flint I was in charge on the entire UX department. Every single project where UX was requested, I was the main person to talk with.

Define UX flows and make wireframes/prototypes were my main responsibilities.

Also, I was involved in the design process as UI and Ix consultant.

Nov 2012 - Mar 2013
UI & UX Designer

I worked on a single big project during all my time in Reactive.

I was the main UX Designer to work on +90 wireframes, adding interactions, shaping prototypes and final artwork.

Jun 2012 - Nov 2012
Art Director & UX Designer
mberry & homely - startups

During my time with these two startups I was in charge of all design and UX activities.

Ideation, testing, design user interfaces, UX flow and wireframes were my main activities.

Also I was involved in product research and brand consultancy.

Sep 2011 - Sep 2012
UI & UX Designer

In Mentine I was in charge of the entire project-flow.

From the brainstorming with the client to a UX research, from wireframing to the final concept/design. In addition I was the main front-end developer for most of the projects.

Jun 2010 - Jul 2011
UI & UX Designer at Register
Dada spa

In Register I was part of big team of UX and UI Designers.

My role was focus on UI design and UX research. I was involved in all brainstorming sessions and stakeholders meetings. 

Think and design new innovative solutions for users was another part of my role.

Aug 2009 - May 2011
UI Designer at Play.me
dada spa

My main role was to designing a new and innovative music tool.

I was involved as a problem solver and UI expert. Design and test user interface were my main activities.

Jul 2006 - May 2010
Web Designer & Editor
dada spa

At the beginning of my career I was the main web designer and code-editor for a massive international-campaigns-landing pages panel.

My role was to code landing pages in different languages, redesign existing landing pages, design new landing pages based on different campaigns, design banners, technical support.

2013 - 2013
Australian Type Foundry - Type By Hand Workshop
2013 - 2013
General Assembly - Lean UX Methods
2012 - 2012
Agile Ux
2012 - 2012
Feed The Brain
2012 - 2012
From The Front 2012
2012 - 2012
Italian IA Summit 2012
2012 - 2012
MAD 2012
2011 - 2011
Design Jam Milan
2011 - 2011
Italian IA Summit 2011
2011 - 2011
UXCamp Italia 2011
2010 - 2010
Interaction Design at Scuola Politecnica di Design
Interaction Design Workshop
2010 - 2010
UXCamp Italia 2010
2004 - 2006
Nemo NT - Academy of Digital Arts
1998 - 2003
Istituto Tecnico Industriale Leonardo Da Vinci
User Experience Design
User Interface Design
Interaction Design
User-centered Design

Web Typography

Web Design
art direction

Web Project Management