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Work History

Mar 2015Present

Senior Product Manager, Cross-Platform Audience Analytics

comScore Inc.

Launched the industry's first audience analytics suite that provides insights about media consumption across TV and Digital aiming to establish itself as the de-facto cross-platform currency in the marketplace

  • Collaborated with media clients - TV broadcasters and leading digital publishers to create an industry standard for calculating cross-platform reach and ratings metrics
  • Worked with data scientists to develop a methodology to ascribe demography for video consumption on OTT (over-the-top) platforms
  • Led the technical team from comScore's side to develop a strategic data sharing partnership with Adobe Inc.
Dec 2013Mar 2015

Product Manager, Enterprise Analytics Suite

comScore Inc.

Product manager for comScore's flagship enterprise analytics suite (acquired by Adobe Inc.). Responsible for managing Mobile, Video, and Game Analytics product suites

  • Successfully on-boarded a big-name game studio to provide analytics solutions for an immensely popular first person shooter video game
  • Managed full scale redesign of the enterprise analytics suite, broadening market reach with an increase in revenue and platform usage by 50%

Jun 2011Dec 2013

Product Management Analyst

Cvent Inc.

Managed product lifecycle by conducting competitive research, work with dev teams to prioritize stories, creating requirements documents, prototyping, and training sales and client service teams

  • Launched an integration with Concur T&E enabling meeting planners to automatically import travel itineraries and costs into an Cvent; reducing report processing costs by 18%
  • Maintained and enhanced the Cvent API platform by developing features like push notifications and other major security enhancements


Aug 2009May 2011

Masters in Information Management

University of Maryland, College Park
Aug 2005Jun 2008

Bachelors in Electronics & Telecommunications

University of Mumbai