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Summary

Digital Marketing analyst who is well versed in all aspects of Digital Marketing right from Keyword selections to PPC campaigns. Successfully managing Off page and On page optimization activities from last 1 year for various national and international clients. Moreover, as an academician by profession in Marketing studies gave me an added advantage and allowed me to evaluate the marketing aspects more acutely.

Work History

2015-01Till date

Web Analyst/digital Marketing Manager

Fixlogics LLC, Noida

Managing SEO activities. Managed their presence online and now moving to PPC campaign management. Excellent team player and having ability to meet deadlines and work under pressure.

2011-072014-11

Assistant Professor-Marketing Studies 

BBD University, Lucknow

Render quality education to the management students to enrich their domain knowledge and ensure their continuous personality development. Committed to enhance self knowledge through consulting recent journals, articles and related books.

2010-072011-06

Assistant Professor-Marketing Studies

Institute of Productivity & Management, Lucknow

Valuable guidance to final year students to face corporate challenges & complexities. Deliver lectures on Retail management, Marketing Management CRM with current market cases & examples. Coordinating Training & Placement activities for management students.

2009-072010-06

Faculty & Trainer- Para Banking Services

Mahendras Educational Pvt. Ltd.

Transmitting bank marketing strategies through Guest lectures in different cities i.e. DELHI, AGRA, KANPUR. Develop training program on marketing of banking products and services for young aspirants and bank employees.

2008-082009-03

Assistant Manager-Channel Sales and Marketing

Reliance Communications, Lucknow

Assistant Manager-Channel Sales and Marketing(Prepaid Division) Organisation Responsible for identifying and appraising the deserving parties for appointment as distributors and associate Distributor. Manage and monitor all the Area Distributors ensuring improved sales through them for augmented revenue. Strategically develop a team of field sales people thereby devising the structures of field plan.

Education

2014Till Date

Pursuing Doctorate in Commerce

Kumaon University

In the field of E-Commerce Sub-branch 

20062008

PGDM

Sinhgad Institute of Management & Computer Application, Pune 

Major Specialization in Marketing Studies 

20032005

M.Com

University of Lucknow

Major Specialization in Finance 

20002003

B.Com

Christian College, University of Lucknow

Read subjects like Accounts, Public Finance, Economics 

Skills

Web Analytics, Internet Marketing & SEO Skills

Keyword optimization, Meta tag optimization, Optimizing the web pages, Competitor Analysis, Keyword analysis, Website speed Analysis, Canonical tag, Blog Setup, Xml sitemap creation, Robots Text Creation, Google Analytics, Blog Creation & Posting, Social Media & Bookmarking, Generating traffic, Keyword Research & keyword phrase usage, Suggested improvements in content if needed.

Marketing Skills

AdWords Search & Display Ads Marketing, Facebook Marketing, LinkedIn Marketing, YouTube Marketing, Twitter Marketing, Google Plus Marketing

Online Reputation Management (ORM)

Brand Management Skills, Creating Profile on Various channels & Platforms

Personal  Niceties

Date of Birth:               09-09-1982

Marital Status:             Married

Mobile No:                   +91-8756255547

Address                        Flat No 801, Topaz Tower, Arihant Building, Crossings Republik Ghaziabad