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Work experience

Legislative Committee

University of California, Student Association

Authored recommendations for state legislators on higher education bills and resolutions.

Lobbied for non-partisan student issues.

Attended UC Regent meetings as one of three system-wide student representatives.

Oct 2005Present

Director of Communications

UC Irvine, Bren School of ICS

I lead a collaborative team of communications professionals that include multi-media specialists, a Web designer, usability expert and writer.

We are challenged daily to communicate and market in innovative ways for the first and only Information and Computer Sciences school in California.

Specifically, we produce information on research, news, and technology in innovative and collaborative formats, such that we stimulate our audience and actively engage them. Some of our current interactive endeavors include:

In addition, I manage production of traditional print publication, press releases, media relations and executive communications.  See Old Media and Press Releases.

I interact daily with the media, university leadership, and corporate and government leaders.

Other responsibilities include strategic planning, budget planning, and personnel management.

Apr 2005Oct 2005

Assoc. Director of Development Marketing and Communications

UC Irvine, Schools of Biological and Physical Sciences

Joint appointment between the Schools of Biological and Physical Sciences at UC Irvine.

Responsible for Web and print communciations, press releases, publications, and outreach for donors and advancement activities.

Sep 1999Jun 2001

External Relations Committee Chairperson

Associated Students, UC Davis

Oversaw all legislation referred to External Affairs commission and authored legislation.

Maintained communication with city, state, and national governments and other UC campuses.


Web 2.0 Tools
Proficient in producing content utilizing Web 2.0 tools such as video libraries (YouTube), social networks (Facebook MySpace, etc.), professional networks (Linked In), blogs, text messaging, Twitter, instant messaging, RSS feeds and more.   See current work experience and portfolio on right.
Apple iWork Suite
Pages, Keynote, Numbers
Microsoft Office Suite
Word, Powerpoint, Excel
Final Cut Studio 2
Final Cut Pro, Motion, Soundtrack Pro, DVD Studio Pro
Adobe CS3 Suite
Acrobat, Photoshop, InDesign, Illustrator, Dreamweaver, Flash


Sep 2006Jun 2008


UC Irvine, Paul Merage School of Business

Policy Coursework:

  • Microeconomics, Business & Government, U.S. Health Policy, Business Law


  • Accounting, Managerial Finance, Financial Accounting, Investments


  • Marketing Management, Advanced Micromarketing, EDGE (Managing Innovation), Digital Strategy & Marketing, Marketing for the Internet


  • Global Business I and II, Management of Organizations, Organizational Behavior, IT for Management, Operations Management, Negotiations, Statistics
Sep 1996Jun 2001


UC Davis
  • Davis Honors Challenge
  • Sword and Sandals Society
  • Outstanding Senior Award


Nov 2008Present

UC Business Officers Instutiute

University of California

My blog

Web 2.0 @ Work

Old Media

Press Releases

Social Networks

Additional Leadership Experience

  • UCI Chancellor’s Advisory Committee on the Status of Staff, Diversity Committee Chair
  • UCI Staff Assembly, Chairperson, Vice-Chair, Communications Chair, and Elections Chair, Executive Hiring committees, UCI award committees 
  • Girls Inc., Orange County, Board Member, Marketing     
  • California Concert Artists, Consultant, Board Member, Marketing and Media Relations   
  • IEEE Computer Society, Marketing and Membership Consultant

Foreign Languages

Fluent Japanese and Elementary Spanish


  • Blogging, Social networking
  • Cooking, Entertaining, Dining out
  • Sailing, Golf, Softball, Basketball, Non-competitive team sports
  • Independent films, Public radio
  • International Travel
  • Photography

Volunteer Experience

  • UC Davis, Alumni Ambassador for Undergraduate Admissions
  • MATHCOUNTS, Grader and Proctor 
  • UC Davis Medical Center, Otolaryngology and Geriatrics Intern 
  • California Patten College Tutor (Associate’s degree program at San Quentin State Prison)

Quick Snapshot

Jack of many things Web 2.0, communications, and higher education administration... but master of none.

I am a fiend for Technology, Policy and Communication -- particulartly their interplay with each other.  Put another way, I am interested in innovation, new media, social media and the politics within and around them:

  • How can innovation solve problems? Create problems? 
  • What are the implications of government policies on technology?
  • What laws and policies result from creation of new technology?
  • How do Web 2.0 tools change the game?