Word, Publisher, Final Draft, HTML, World Wide Web, Google, Wiki, Excel, PowerPoint
Summary
Two decades of experience writing, editing and researching for print, broadcast, and the web.
Experience as a Copy Editor and Content Creator for the internet environment with increasing responsibility overseeing teams of writers, editors, programmers, and talent. Direct work with clients, creating and adapting text to attract a specific target audience and increase response. Skill developing SEO optimized content, improving webpage language, and producing a complete user experience.
Journalism background with attention to fact checking, proofreading, style consistency, and grammatical accuracy. Deadline oriented. Familiar with the Associated Press Stylebook and online editorial best practices.
A remarkable breadth of knowledge, covering topics from healthcare to home cooking to history to home run leaders. Writing that is creative and entertaining, but always informative and aimed at generating results, be it sales, web hits, or an emotional response. Clear and concise writing across the full range of media:
Interactive Conversation
Sales & Marketing
Journalism
Radio & Television
Public Relations
Advertising
Reference
Computer Games
Educational Materials
Corporate Communications
Live Performance
Short Fiction
Work experience
20112015
Web & Online Content Manager
Spencer Stuart
Oversaw development and maintenance of intellectual capital and proposal materials for global executive search and management consulting firm.
Created project management schedule for development of new material and promotion of content on external website, intraweb and on multiple social media platforms.
Heavy involvement in two major overhauls of firm website, including critical layout and design decisions.
Oversaw creation and production of web conversations designed to lead customers through complex decisions, generating leads and sales for clients, including: finance, education, healthcare, pharmaceuticals, insurance, travel, and internet services.
Collaborated with multiple departments to deliver end product on deadline.
Direct contact with clients, building relationships with major corporations such as Aetna, Geico, and optionsXpress, researching the business, and collecting input and feedback to create an interactive experience that achieved results.
Created and edited online content for the HowStuffWorks website.
Supervised team of contract editors, with attention to grammatical accuracy and consistency of content.
Edited content of existing publications for transfer to online platform, wrote new summaries to optimize search, and created new transitions and linking pages to facilitate web usage.
Created layout and formatting for high-traffic web pages.
Quickly learned wide range of subjects, including home improvement, cooking, gardening, and automotive history.
Prepared informational handouts and marketing pieces for prospective customers.
Wrote content for internal communications and newsletters.
Created contracts, proposals, and all other correspondence for incoming clients, aiding in the generation of over $2 million in business annually.
Enhanced client satisfaction by developing and maintaining strong relationships with group contacts, from initial contact through duration of stay to follow-up correspondence.
2004
Writer / Editor
IBC-TV
Developed web content for legal clients, for use in web and video production.
Researched news about recent liability and malpractice cases, and developed web copy to convey complex legal issues to laypersons, as well as to attract potential clients for law firms.
Wrote and produced news stories and features for local and statewide broadcasts.
Anchored daily morning news broadcast.
Created and distributed news assignments to intern staff.
Received two regional awards for achievement in broadcasting.
19931994
Legal Library Clerk
Dallas County Law Library
Maintained and updated book, periodical, and multimedia collections for libraries, courts, and offices.
Assisted patrons in various research projects.
Freelance and Independent Writing & Editorial
Freelance 1998 - Ongoing
Wrote press releases to promote live theater shows and programs.
Developed media relations kits and advertising materials for upcoming performances.
Produced audience playbills to accompany and supplement live stage shows.
Over sixteen years of experience as a writer and performer of live scripted and improvised theater, appearing in acclaimed shows for nationally-known companies.