Shadman Ullah

  • New Delhi Delhi
Shadman Ullah


  • Currently engaged as Commercial Marketing Manager in Central Cottage Industries Corporation of India Ltd., New Delhi.
  • Previous stint as a Research Analyst with TechSci Research, Noida.
  • Qualified PGDM in Marketing & Finance from Jagannath International Management School, having an inborn quantitative aptitude & determined to carve a successful and satisfying career in the industry.
  • Possess keen business acumen in analyzing and understanding business requirements, customer-value maximization and developing new business processes and revenue streams.
  • Underwent training at Axis Bank Ltd., Allahabad. Enriched with the ability to learn new concepts & technology within a short span of time.
  • Exposure and knowledge gained while working on projects related to Comparative Analysis of Marketing Strategies, Crisis Management and Growth in Stock Market.
  • Well-developed communication skills with reputation of unwavering accuracy, credibility & integrity, exceptional presentation skills with the ability to perform above expectations. 


Seeking a position in the organization that provides me ample opportunity to explore & excel while carving out the niche for personal, professional as well as organizational goals.

Extra-Curricular Activities

  • Awarded as the Man of the Match in a cricket match at school
  • Organized & hosted several seminars and corporate lectures at college
  • Awarded with the title “Mr. Kshitij” in the annual cultural fest at  JIMS, Delhi
  • Actively participated and won various events and plays at college

Computer Proficiency

 Windows XP/Vista/7, MS Office & Internet Applications

Training Undergone


Axis Bank Ltd., Allahabad


  • Handled the role of a Privilege Banker.
  • Worked under Branch Manager in generation of leads.
  • Follow up of the visiting customers in the bank.
  • Accompanied the Assistant Manager for field work
  • Answered customer queries

Project Title

Wholesale Banking Operations- With Priority Banking as a Benchmark at Axis Bank Ltd


May – June 2010

Projects Undertaken

  • A Comparative Analysis of Marketing Strategies followed by NIKE & ADIDAS
  1. Studied the company profile and major product lines of Nike & Adidas.
  2. In-depth comparative analysis of Nike & Adidas with respect to their marketing & advertising strategies, STP, Channel Management, Pricing, etc.
  3. Carried out a survey to know the perception of the masses as to which brand is better

  • Nike Global Marketing Strategies
  • CADBURY advertising strategies
  • Crisis Management at Dominos
  • Growth in Stock Market is not an Indicator of Economic Growth
  • Hedging in Stock Market

Work History

Work experience

Research Analyst

New Age TechSci Research Pvt. Ltd.

Responsibilities Held

  • Responsible for the provisions of secondary research reports and custom consulting projects for fortune 500 companies.
  • Focused on development and execution of questionnaires and the subsequent report writing and processing of the information garnered.
  • Design/Methodology – Prepare research questionnaire, design and administration of questionnaires.
  • Marketing Material – Preparation of press reports and meetings with editors.
  • Extensive Client Interaction – Meetings with clients, giving presentation on the projects handled.
  • Data Management – Quality assurance and management, associated with market research reports.
  • Data Analysis – Data cleaning, weighting, assessments & primary analysis, SWOT Analysis, PEST Analysis, Porter Five Forces Analysis, Market Sizing.
  • Secondary Research – Going through various reports, news articles, company annual reports and paid databases like Factiva to search for the relevant information.
  • Report Writing – Evaluate economic trends, spending habits, and demographics/ firmographics to determine the market trends of the respective sector/industry.

Clients Handled

  • Bridgestone
  • Accenture
  • Eureka Forbes