Proven Management, Marketing, and Technical Expertise in Creating and Executing Winning Business Strategies:
Driven and innovative marketing and management executive with hands-on high technology product management experience.Superior record of delivering simultaneous marketing initiatives and large-scale, mission-critical projects on-time and under budget.Recognized for decisive leadership and ability to face challenges head-on and execute sound decisions.Team builder and tactical planner with proven ability to attract and retain key players.Excellent creative presentation and written skills.Strong analytical skills with a demonstrated history of solving complex operational problems.
- Strategic & Team Leadership
- Creative Marketing / Promotion
- Tactical Market Planning
- Product Management & Launch
- Key Partnership Development
- P&L / Sales Forecasting
- Technology Innovation
- High Impact Presentations
- Process Improvement
2008 - Present
Co-founded, marketed and launched a law firm focused on criminal defense.
2009 - Present
President & CEO
Founded, developed and launched a firm focused on improving customers’ business operations by providing industry-leading solutions that increase efficiency and productivity, and streamline business processes. Key partners include EMC, Microsoft, Fujitsu, and Kodak.
1996 - 2008
Responsible for multifunctional P&L, go-to-market strategy, and operations for all hardware, software, and services offerings, central customer and engineer technical support division, and program management office.Responsible for product marketing and lifecycle management for Canon, Toshiba, Kodak, HP, Konica Minolta, and software portfolio launching over 100 products and managing over $2M in promotional funds per year.
1996 - 1996
Consultant (Contractual basis)
Developed and implemented a proprietary application to track and analyze inventory in Shell Oil retail stores that was utilized in the North Florida Business region, which increased efficiency managing inventory and coordinating supply chain processes, eliminated costs, and reduced the opportunity for error.
1994 - 1996
Software Academy Incorporated
Developed and created custom applications, consulted and trained on applications and workflow, and executed inside and outside sales of technical consulting and training for corporate clients.
Created marketing and professional services offerings that increased account penetration utilizing an expense reduction message.
From concept to final design, created customer-facing Flash-based marketing piece that increased technical support revenue year-over-year.
Created marketing and designed software applications that increased marketshare utilzing a print cost reduction strategy.
Created marketing and implemented software portfolio that increased sales of document management software and services.
Created professional services marketing messages and software / services portfolio.
Created value-added marketing message around field-based service delivery tools.
Designed marketing strategy to highlight differentiated services offerings.
Created and launched company-wide customer facing marketing and messaging campaign that successfully repositioned the firm in a challenging marketplace.
Developed marketing and training curriculum for nationwide sales force and managers on diagnostic and solution selling tactics and procedure resulting in sizeable improvements in sales productivity.
Launched electronic marketing communications vehicle and centralized knowledgebase to enhance sales force performance, speed to market, and company expertise for over 1500 associates.
Implemented strategic promotions that successfully doubled targeted hardware sales.
Designed promotion that increasd targeted hardware sales 40%.
The Laboratory environment in the Digital Solutions Center was designed to simulate and replicate customers' technical environments.
Envisioned, planned, designed, and implemented a $1.75M state-of-the-art technical support center and laboratory in St. Petersburg worldwide corporate headquarters to differentiate the company's service offerings.
The VIP Conference Room was designed to host customers and provide them a first-hand view of the Digital Solutions Center. A major increase in closed sales resulted.
The Digital Solutions Center was designed as state-of-the-art technology lab equipped with computers, networks, and print engines to enable Systems Support Engineers to recreate virtually any customer environment.
Designed web site, branding, and messaging for business-to-business firm.
Designed web site, and provided copy writing and SEO for criminal defense law firm.
Designed capital campaign brochure for non-profit clinic.
Created branding, logo design, and marketing package for law firm.
Designed client-facing brochure and companion web site for growing law firm.
Designed promotional brochure for non-profit clinic.