Sean Doherty

  • Hong Kong
Sean Doherty

Marketer, Entrepreneur, Writer

Objective

To complete the required coursework for my Masters degree, while supplementing my classroom learning with real-world experiences, language immersion, and meaningful networking, so that I am prepared to be involved at the forefront of changes taking place in business and society as the economies of Asia continue to grow.

Creative and Innovative

Repetition may be the mother of all skill, but innovation is what drives organizations to new levels. And innovation practiced again and again, with repetition, creates long-term impact. I have received recognition for my creative approaches and my innovative problem-solving abilities, both inside and outside of the classroom.

Entrepreneur

 I worked with a small team to develop a food safety app to help consumers find trustworthy sources of food. In my role as Founder and with my focus on Marketing and Business Development, I have been very active in developing relationships within the Shanghai F&B world, and performing market research with our target consumers, ahead of our launch. 

Passionate Writer

I am proud to have founded and published a brand-new student newspaper while completing my Bachelor degree. Under my leadership, the newspaper was in print for three semesters. This was all done at no cost to the students or the school. I led the fundraising and advertising efforts to make sure that we always had enough money to go to the presses. After graduating, I sold the paper to another media organization for a small profit. I continue to write and maintain a personal travel blog, am working on several different novels and short stories at any given time, and have completed a full-length movie script.

Work History

Work History
Jul 2014 - Present

Founder

Golden Heart Food Safety, Ltd.

I founded this company with the aim of developing a food safety app for consumers in China. My role is primarily focused on business development to provide advertising for food companies, and also marketing to recruit users of the app. This business is currently on hold and has no active development goals. 

company website

Sep 2014 - Dec 2015

Deputy General Manager

Nanjing Boss Garden Children Supplies Co., Ltd.

-Responsible for the sourcing of imported goods for sale at retail outlets in Nanjing.

-Developing and executing strategic marketing campaigns.

company website

Jul 2012 - Present

Greater China Exchange Coordinator

Denver South Economic Development Partnership

Representative for the Denver South Economic Development Partnership as the Greater China Exchange Coordinator, focused on fostering the exchange of ideas, strategies, and talent between China and the metro-Denver area.

Dec 2012 - Jun 2013

Marketing Officer

YCIS Shanghai

-Conducted marketing activities including writing advertorials, digital marketing, market research, and as a representative of the school at events.

-Reported directly to the Head of Marketing.

company website

May 2011 - Nov 2012

Teacher+

Meihua English and Samutsakhon Wittayalai

In addition to satisfactorily conducting teaching responsibilities, I also:

-arranged corporate sponsorship from a major international hotel.

-arranged a pro-bono speaking engagement with the former Minister of Education in Thailand.

-conducted sales and marketing training for language center sales staff.

-arranged a business trip to the U.S. to explore potential study abroad programs.

Jul 2010 - Apr 2011

Personal Banker / Relationship Manager

Key Bank

- Specializing in deposit accounts and small-business banking.

- Responsible for developing the book of business for a new branch location by direct sales to consumers and businesses, and by strategically creating visibility in the community.

Jan 2010 - May 2010

Legislative Aide

State of Colorado

- Conducted research on key issues.

- Developed constituent contact via email, phone, and mail.

- Developed databases for tracking constituents concerns.

- Engaged in discussions with lobbyists from various organizations.

Jun 2006 - Aug 2009

Program Director

Fusion Martial Training Centers

- Marketing Director in charge of creating new clientele as well as customer retention.Developed and implemented a functional marketing plan and marketing strategies.

- Handle day to day tasks, interactions with customers, and overseas manufacturer of our own equipment line. Helped develop and maintain the website and search engine optimization efforts for maximum marketing exposure.

- Public relations, including creating exposure in various newspapers and becoming involved in community events. Helped nurture investor interest and investor relationships.

- Program Director: in charge of actively recruiting new clientsIncreased customer base by over four hundred percent.

- Marketing efforts included: Internet SEO campaigns, created indoor advertisements,presentations, sales calls, and direct mail.

- Developed positive word of mouth by establishing key relationships with leaders in the community and local organizations.

Education

Education
Aug 2015 - Jul 2016

Masters of Science in China Business Studies

Hong Kong Polytechnic University

One year Masters degree program to enhance my knowledge of business in China.

Jun 2012 - Aug 2012

Introductory Mandarin Chinese Certificate

Nanjing Medical University

Instruction in basic communication.

Apr 2011 - May 2011

TESOL Certificate

American TESOL Institute

Certificate to teach English as a foreign language to students with different cultural backgrounds.

Aug 2005 - May 2010

Bachelor of Science in Promotional Communications

Metropolitan State College of Denver

Student Leadership

Two years as President of my college's chapter of the American Marketing Association.

Organized and led our work with businesses in the community and engaged in development of promotional strategies.

    - Developed a new marketing class for real world experience