Director of Development
Bolin Marketing (Digital Division)
Brands include: Renewal by Andersen, Green Giant, Carmex, Progresso(Soup, Foods, Broth), Freschetta Pizza, Redbaron Pizza and Armstrong Floors. Was the first employee for the interactive/digital division. Literally lifted the first development and production servers into a rack(99.99% uptime). IA'd and developed our CAT(content admin tool), integrated with ExactTarget for email and SMS distribution. Brought our business network up to, well close to, 100% reliability. Manage a staff and freelance group.
- Managed/directed the web development of greengiant.com - adhering to strict General Mills coding specifications.
- Lead the development team in the execution of a Lebron James/Carmex partnership promotion lebron.mycarmex.com and lebronmobile.mycarmex.com. (C# 4.0, jQuery and MS SQL)
- Developed multple Facebook applications that included fan gating, contest giveaways and coupon integration with Coupons Inc and Newswire. (C# 4.0, jQuery and MS SQL)
- Implemented ExactTarget's API for sending transactional email communications and text messaging.
- Manage staff of 2 full-time and contract web/flash developers.
- Architected and developed a light weight website content administration tool. (C# 2.0, Xml, SQL)
- Architected, managed and developed progressofoods.com and renewalbyandersen.com (.NET-VB,C#, Xml)
- Implemented and designed the company's external production hosting environment.
- Designed and developed SEO targeted virtual microsites for Armstrong Worldwide, Renewal by Andersen and NARI. (C# and Xml)