Sasa Stjepanovic

Sasa Stjepanovic

Communications professional with experience in PR, Content marketing, social media and int/ext communication.

Summary

More than 15 years of professional experience in business/nonprofit and communications consultancy, journalism, Project management, preparing and implementation of various projects and project evaluation as well as public relations, internal communications, marketing and advertising for both international and domestic organizations, foreign and domestic companies and agencies and NGO’s.  Specialties: Public & Media Relations; Digital/Inbound/Content marketing; Develop and implementation of communication and PR strategy; Social media; Branding and positioning in the market; Project Management; development and use of PR and marketing tools and tactics; media analysis.

PR/Communication Manager with expertise with a variety of communication mediums including print, video, online and social media, develop internal and external communication strategies, create both online and direct public awareness campaigns and strategies. Great understanding of digital marketing, including Content/Inbound marketing, SEO, PPC, SEM and social media PR/marketing. Tech-savvy and confident Public Relations & Communication Specialist with knowledge to develop/produce various editorial content. Poised and competent team builder and natural leader who thrives in fast-paced corporate environments.

Work History

Work History
Nov 2010 - Present

Executive director

PRAXISS
Praxiss Centre for Consulting & Support Regional provider of integrated communication solutions, Banjaluka, BiH. www.praxiss.org Managing a team of 15-20 creative professionals. During my leadership and through implementation of various projects Praxiss Centre creates a network of reliable partners, connecting representatives of authorities, institutions (institutes), universities, NGOs, SMEs and EU experts. In past five years Praxiss Centre become an independent knowledge leader and provider of high-quality services specializing in PR/Communication/Marketing solution/consultancy, operational support, project management & implementation in the region as well as impartial advice and support for a wide range of local and international clients, as well as to governmental bodies. ___________________________ ACCOMPLISHMENTS _______________________________ • Developed and implemented an internal communications and work strategy to improve employee engagement in office and out of office through moving from in premise solution to cost effective cloud solution which decreased cost by 30% and increased productivity in total. • Launched well-received program of professional development courses for all staff. • Initiated groundbreaking two PR campaign for a client (UNDP) about inclusion of children with disabilities and HIV prevention, which resulted in additional institutional and community support to vulnerable group of children and increased number of persons HIV tested and reduce level of stigma in public. • Initiated a public relations campaign for a non-profit on a tight budget, raising over $ 20.000.

Skills

Skills

Communication strategies

Developing internal and external

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  • Communication strategies
  • Public relations expert
  • Content marketing specialist
  • Social media strategies
    • Strategic planning
    • Promotional campaigns
    • Public Awareness Campaign
    • Event planning and managing
    • Media monitoring
    • Budgeting and forecasting
    • Customer service-oriented
    • Customer relations specialist
    • Results-oriented
    • Exceptional multi-tasker
    • Dedicated team player
    • Strong organizational skills
    • Copywriting and Editing
    • Excellent written and verbal communicator
    • Team working and problem solving oriented
    • Project management
    • Media relations
    • Motivated team player
    • Confidentiality
    • Deadline – driven

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SKILLS

EXPERIENCE

YEARS

LAST USED

Microsoft Office suite (Word, Excel, Power Point, Sway,   Publisher, Project, Visio, Outlook)

Advanced

15

Current

Microsoft Dynamic CRM

Intermediate

4

Current

Adobe Creative Cloud (Photoshop, Lightroom, AI..)

Intermediate

4-8

Current

Windows 7/8/10, MAC OS X, VMWare, IOS and Android apps, Social media, HootSuite, various web app…

Advanced

15

Current

SharePoint, Office 365 Enterprise, Yammer, various CMS’s

Advanced

4

Current