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Work History

Mar 2015Present

Managing Director, Sales

Intermedia (Paris)

Conception, realisation & management of integrated solutions across The Intermedia portfolio (Viacom, The Telegraph, The Nikkei, Reuters, Forbes, Discovery networks)

€200 000 of new business in 4 months 

Apr 2014Feb 2015

Head of Integrated Solutions , Southern Europe

The Economist (Paris) 

Running the newly integrated print and digital sales team to adapt to the new challenges facing marketers in France and Belgium


Securing existing print revenues whilst looking to new clients to develop bespoke content solutions to grow the business
Over £1 Million new business in content solutions in first year 
Ensuring clients receive the highest level of sales and operational customer service; prioritise and deliver timely, high quality work
Project management of luxury content solutions & teams between Paris, New York & London
Continuing to build trusted relationships with clients across the Finance, Luxury, Travel & Corporate Sectors and their agencies, to create new marketing solutions

Aug 2010Mar 2014

Continental Europe Digital Sales Manager 

The Economist (Paris) 

Managed digital revenues , 3 FT employees & indirectly 8 sales reps across Europe
Empowering the existing print sales teams on the digital opportunities and landscape to give them the confidence to sell digital solutions

Responsible for digital lead and development of new business and key client management across CE (ING, Deutsche Bank, ABB, LVMH, JLC, VC&A)

Successfully took the The Economist App to market, and helped the teams to reach over 130% growth yoy since launch

Implemented new digital strategy a) around Northern Europe increasing revenue by 230% 13/14 and b) in France& Switzerland with 1M incremental spend from luxury clients 13/14 

Increased digital share of revenue in CE from 10% to 25% of total revenue

Recruitment of staff, coaching new hires and training of external reps 

Management of Salesforce CRM tracking pipelines & forecasting and making sure client details are up to date

Managed CE classified -3 FT sales & reporting/revenue for 7 months maternity cover and introduced new classified digital offering 

Jan 2007Aug 2010

Display Advertising Sales Manager

The Economist (Paris)

Area manager Spain and Portugal. CEMEA Manager “The World In Series"

Develop and manage a portfolio of key SE international clients (agencies and advertisers eg/LVMH, BNPP, Skyteam, AirFrance, Credit Agricole, Société Générale, Santander, Abengoa, Lexus)

Responsible for development of new business and contract negotiation grew LV into first a UK client then to WWex US to WW

Analysis of international and local media and sectors of client industries Design, preparation and presentation to communication managers

Liaison with the different offices and arms of The Economist group worldwide

Managing the representation office in Portugal (3 people) and development of sales in Spain

From my own initiative took on the extra role to develop the online business in Paris & was then offered the role of managing digital across Continental Europe 

Apr 2005Jan 2007

Advertising Sales Executive, France , Belgium & Luxembourg 

The Economist (Paris) 

Advertising sales executive France, Develop and manage a portfolio of international print clients(agencies and advertisers eg/Toyota, GE, Lexus, Fortis, UPS, Total,)

Negotiation and close follow up of advertising campaigns

Mar 2001Mar 2005

Senior Account Manager

MPG International (Paris)

Senior account manager on the global accounts Skyteam Louis Vuitton & YSL

Strategic planning, negotiation and buying of advertising space

Conception and management of projects: newsletters, media panoramas and competitive analysis,Creation of new projects to serve clients needs

Management of the MPG network (briefs and follow up)

Presentation to clients: projects / media plans / strategies

Sep 1997Feb 2001

English Teacher 

Telelangue & Speechmark

Teaching English to business professionals , specialised in English for marketing . Teaching at MPG I was offered the opportunity to join as a media planner which started my career in media

Education

Jul 1997Jul 1997

July 1997 -TEFL         

St Giles School of English, Brighton 

Qualification in Teaching English as a foreign language  

19931996

B.A Hons

Leeds University

Philosophy & Sociology 

Skills

Digital media, Team Management, Account management, New business development, Sales presentations & negotiations, Branded content, Successful new product launches , Excellent communication skills.