Founder and Creator
Online Women's Boutique
- Designed the brand identity, Logo, Website, business card and crafted the user experience.
- Effectively managed over $100,000 of Inventory including buying, receiving, maintaining POS computerized system, and completing annual inventories.
- Created Visual displays, Ideas and concepts for prints and multi-media advertising campaigns and developed new marketing strategies to widen customer reach.
- Researched suppliers; negotiated contracts for product fulfillment processing and vendors communication
- Managed product development, marketing and day to day operations
- Integrated multiple platforms
- Created All Social Media platforms, maintained a Instagram following of over 5,000 in one year
- Implemented Organic SEO, Meta Descriptions and Backlinks for all products and collections.
- Worked with sales representatives for wholesale merchandise and advertising on a regular basis & Evaluated prior sales to established future fulfillment needs and reorders.
- ·Photoshop Expert; Prints, Ads, Digital Flyers and portrait touch ups