Marketing Manager (Jr. Level)
Naaptol Online Shopping Pvt Ltd
Handle Multiple Things in E-Commerce Department – Some Highlight
Weekly Media Planning for Digital Marketing –
1.Google Adwords (Search Ads & Display Ads)
2.Facebook Sponsored Ads (Banner Ads for Products)
3.Social Media Optimization (Contest & Engagement in Facebook & Twitter)
5.Affiliate Marketing (For Acquisition of Email IDs, Running Banner Ads on Various Sites, Co-ordination with Digital Marketing Agencies & Emailing System)
6.Banner Ads planning for Site
Quality Control for Site & Ads –
1.Quality Control of all the Ads, Checking Links, Images, Title, AD Copy)
2.Quality Control of Landing Pages (Title, Images, Descriptions, Key Features, Technical Skills, User Reviews, Expert Reviews, Ratings, Offer Details, Package Content)
1.Daily Reporting of All the Ads
2.Weekly Reporting of all the Ads.
3.Monthly Reporting of all the Ads.
4.Monthly Delivery Reports from all the Ads.
1.Daily Report Analysis – Performance Analysis of all the Ads in all Digital Media Platforms
2.Controlling CPA of all Ad Campaigns.
3.Delivery Analysis of Product sold from various campaigns.
4.Day wise reports for understanding which product works on which day.
5.Best time to launch an email campaign.
6.Which products lead to higher clicks?
7.What kind of creative leading to higher return?
8.Much much more…