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Work experience

Mar 2011Present

Project Lead- Associate Manager- Manager

Retail Marketing Services
Company Name: Denave India Pvt. Ltd, New Delhi Present Designation: Manager-Pan India & APAC Countries
Nov 2010Mar 2011

Sr Executive Key Accounts

Retail Marketing Services
ii) Company Name: Rudram Market Development Services Pvt. Ltd. Designation:. Sr Executive(Key Accounts) Work Responsibility: Managing the BTL activities(Mall, RWA, Exhibition, In-store) and events of the Key accounts of the company like Club Mahindra, Tata Fiat, Aviva life Insurance, Tetra Pack, Kingfisher. Preparing reports of the same and coordinating the same with the clients as well as their management consultants. Showing them also the anticipated results of the Market where any activity could be done. Driving event executives and coordinating with client servicing team for different new initiatives. Developed and managed different sets of vendors for production of POSM, Stalls, Manpower availability etc.
Feb 2010Nov 2010

Team Leader

Dish TV India Limited

 New Delhi Designation: Team Leader(BTL Marketing)

Work Responsibility: Hiring, Training & driving sales from a team of 32 Retail Sales Executives, coordinating different events of Dish TV, organized brand promotion activities(BTL) of in store and outdoor, vendor management, dealers meet, product launch activity, trade promotion, Competition Tracking, creating Visibility in Delhi-NCR market, Close association with Field Sales/door to door activities, organizing the production of POSM.

Apr 2009Nov 2009

Associate Business Analyst

Gemini Consultancy Services
Organization:, Dehradun Designation: Associate Business Analyst(Management Development Program) Work Responsibility: Worked with making marketing team on a project named I-Dream, learned Portal development and also handled and sold a project named UNIGEMTM. Other than that I learned Scripting, Brand Positioning and Brand Promotion, done alliance with different brands, marketing research. Course Board /University Year of passing

Assam Higher Secondary Education Council

Assam Higher Secondary Education Council
Senior Secondary Higher Secondary Secondary Education



Gauhati University


Gauhati University


Go To Market Strategies

BTL Marketing

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