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Sankalp Chugh

  • London, United Kingdom, GB
  • +44  745 669 4176

European Union ( EU ) Business Head - Square Yards


Passionate inter cultural expert with a blend of experience in Sales , Strategy,Marketing ( Digital + Offline ) , Technology and Management in international and diverse settings. Have worked across Hong Kong , Singapore , UAE , Kuwait & UK . 

Over 8 Years of Experience across IT , FMCG , Real Estate sectors and have always been fortunate to get a assignment from start to end , hence would prefer to take up new challenges in a start up environment .  

Work History

May 2014Present

Associate Vice President - Sales & Strategy

Square Yards

Location  : London , UK 

As the Head of EU Geo & Sales of a new startup, I had immediate challenges around building a solid foundation for growth – setting the strategic direction for the sales team and putting in structures, licenses, visa & immigration in places to match horizontal and vertical growth.

Now once the company has gone past the first 18 months the responsibilities largely revolve around – to hire, lead, coach, manage and drive sales team to exceed the revenue targets. 

  • Grown the market share from Zero to a virtual monopoly in less than 12 months of operations.  
  • Business PnL has been profitable from the first quarter itself .
  • QoQ revenue growth has been in excess of 75%.
  • Transaction spread across all the cities of India
  • Successful multiple transactions in UK & USA Commercial Investments Products 

Apr 2014May 2014

Cluster Head

Location : Mumbai , India 

Building Tier 2 business for the e-commerce real estate marketing business 

  • Manage, develop, lead and motivate multi city cluster management teams responsible for growing revenue from of residential sale / resale/ offplan / land listings .
  • Achieve and exceed specific target / goals as set by management
  • Communicate relevant and tailored solutions to clients based on their individual business requirements and manage a team that does the same.
  • Effectively communicate the company’s value propositions to the internal team as well as property manager clients and industry partners.

Apr 2012Mar 2014

International Marketing & Sales Manager

Lodha Group

Location : Singapore / Hong Kong / UAE / Kuwait / UK / India

  • Driving individual and team sales in various International locations across launches of Mumbai , Pune and Hyderabad properties
  • Responsible for Identifying new markets and devising go to Market strategies for sales and marketing of real estate portfolio from $50,000 to $5 million to NRI/OCI ( Non Resident Indians )
  • Leading all channel of Sales , on ground events and activation for UK, Kuwait and other GCC Markets . [ UAE , Kuwait , Oman , Qatar , Singapore , Hong Kong , UK ]
  • Expanding and managing up networks and channel partners to tap the NRI, PIO & OCI spread across the world.
  • Working in tandem with the optimization of the pre-sales inbound / outbound call traffic.
  • Successfully structured a self-sustained SBU (NRI Sales Vertical) with a top line of $500 million and growing group revenue share from 4% to a 20% in 2 years .
May 2011Jul 2011

Trainee - Sales & Strategy

Nestle India

Location : Mumbai , India 

Was responsible for Channelizing Standalone Retail To The Organized Trade and work on the way forward for Nestle to compete in Modern trade.

  • To record FSS of all Nestle products in four categories (Milk, RTC, Beverage, Chocolates) in all the leading standalone supermarkets in Mumbai.
  • To analyze the competitor’s visibility payouts & other promotion schemes.
  • Analysis the retailer’s preferences for various brands.
  • Analysis terms of trade ( TOT ) of competitors and design new TOT for Nestle ,based on the research conducted.
  • Ways to increase Nestlé’s shelf space(FSS) and sales in these standalone supermarkets in Mumbai.
Aug 2007Jun 2010

System Engineer

Tata Consultancy Services

Location : Kolkata , India

  • To manage offshore team of 6 associate software engineers.
  • Build capacity plan for the team and help team to comply with the software development life cycle guidelines, using an integrated project management tool.
  • Preparing Design Document and Functional Specification for the requirement and to develop algorithm to optimize the database and application interactions. ( C# , ASP , Oracle , SQL , J2EE )
  • Release management of fixes and new deliveries.
  • Was awarded by Citigroup for introducing innovative strategies at work. 

Apr 2006Aug 2007

Cofounder , CMO

Location : India was an initiative of two final year engineering students. They started this portal with the concept of providing help/ assistance to college going students and fulfilling their requirements of job placements / soft skills. also organized various Mock Placement Activities across various cities in order to give a feel of the placements before the D-day. Beside these literary things the website also provide informal entertainment to the students in form of gossip adda and other social networking.


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