Sam Trefry


  • Santa Rosa CA

Driven service-minded professional with front of house experience. Extensive retail and sales background with a focus to transition to wine operations and viticulture. Recognized for consistently delivering in service excellence and exceeding sales goals.

Work experience
Work experience
Jan 2013 - Present
Store Manager

Excelled in customer service and sales management while sustaining retail operations and business growth.

  • Responsible for $150,000+ in revenue
  • Consistently surpass sales goals
  • Coordinated with social media manager to promote and advertise through Facebook, Mailchimp & Press Democrat
  • Management duties include sales reports, inventory control, merchandising and payroll
Mar 2015 - Nov 2015
Tasting Room Associate
Roadhouse Winery

Integral team member for key events and tastings.

  • Worked under supervision of local winemaker Eric Hall
  • Key team member in executing successful wine tasting events
  • Poured and educated over 700 tasters on Sonoma County Pinot Noir and Napa Valley Cabernet during  key wine events including: Passport Weekend, Barrel Tasting Weekend & Pinot on the River
Feb 2015 - Mar 2015
Tasting Attendent
Shone farms
  • Planned, organized and worked at the SRJC First Annual Wine Classic as a wine studies student
  • Poured and educated over 120 people on the  wine made by students at the Shone Farm.  
Jan 2014 - Present
Associate Degree
Santa Rosa Junior College

Wine Studies